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Natural Foundation Supplements

naturalfsupplements.com
61/100
EcomScout

Natural Foundation Supplements receives an EcomScout Rating of S (61/100), ranking #3,797 out of 139,120 Shopify stores we track. This Wellness Healthcare store attracts 900.2K visits per year with estimated revenue of $117.2K - $273.5K/mo. It offers 49 products at an average price of $54.

Store descriptionNatural Foundation Supplements, we are one of the leading independent dietary supplement companies manufacturing in the United Kingdom. Based in Texas USA, our products are distributed throughout the world, utilizing all the major online market places.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$117.2K - $273.5K/mo
Est. Traffic/mo
75.0K
Products
49
Top Market
GB (100%)
Top Channel
Referrals (45%)
Trustpilot
4.6/5 (517)

Store Intelligence Summary

Traffic breakdown: Referrals 45%, Direct 28%, Paid Referrals 17%, Social 7%.

Product pricing: Average price of $54 (range: $28 – $100). Mid-range pricing strategy.

Ad spend: Estimated $37/mo in paid search ($444/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.6/5 based on 517 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (100%).

Best-selling product: Nattokinase Capsules - 5000 FU ($49.99). Other top sellers include Blood Pressure Support, Heart Health Starter Kit, Ecdysterone 90% Tablets - Build Muscle & Increase Strength.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Wellness Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$53.5M/mo
Total Stores
2,082
Avg Revenue
$26K/mo
Top 10% Threshold
$263K/mo

Competition Breakdown

26%
27%
13%
26%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Wellness market generates $53M/month across 2,082 stores
  • 26% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Wellness stores earn $263K+/month
  • This store outperforms 90% of Wellness competitors
  • Low average order value ($0) — consider bundling or upsells
  • 542 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
62.3%
Pages/Visit
1.8
Avg. Time on Site
1m 16s
Avg. Product Price
$54

Range: $28 - $100

Rating Breakdown

Trustpilot95/100
Business Quality76/100
Revenue Performance63/100
Traffic Growth50/100
Marketing Efficiency22/100

Traffic Sources

Referrals45.3%
Direct28.4%
Paid Referrals17.2%
Social7.2%
Search2.0%

Marketing & Ad Spend

Monthly Ad Spend

$37

Google Ads estimate

Yearly Ad Budget

$444

Projected annually

Trustpilot Rating

4.6

517 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Top Keywords

usa nattokinasehealthletic nattokinasenf supplementsnattokinase supplement cabralnattokinase food where to buy

Tech Stack & Apps

Browse All Apps →

Analytics

Microsoft ClarityGoogle AnalyticsFacebook Pixel

E-commerce Platform

Shopify

Reviews

TrustpilotJudge.me Product ReviewsJudge.meLoox Photo Reviews

Sales Channels

ShopBuy Button channel

Payment

Shopify PaymentsAfterpay

JavaScript

jQuery

Trending Wellness Products

Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.

Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

70
$8.68+7%
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Lavender Essential Oil, Lavender Oil, 4 Fl Oz

Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Lavender Essential Oil, Lavender Oil, 4 Fl Oz

69
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Lagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)

Lagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)

69
$9.95+24%
Nature's Bounty Magnesium 500 mg Tablets, High Potency Magnesium Supplement for Bone & Muscle Health, Whole Body Support, 200 Count (Pack of 1)

Nature's Bounty Magnesium 500 mg Tablets, High Potency Magnesium Supplement for Bone & Muscle Health, Whole Body Support, 200 Count (Pack of 1)

68
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Frequently Asked Questions About Natural Foundation Supplements

Is Natural Foundation Supplements a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Natural Foundation Supplements is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Natural Foundation Supplements safe to buy from? Is it a scam?

Natural Foundation Supplements has a Trustpilot rating of 4.6/5 based on 517 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (61/100).

What is Natural Foundation Supplements's EcomScout rating and what does it mean?

Natural Foundation Supplements has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Natural Foundation Supplements generate?

Natural Foundation Supplements receives approximately 900.2K visits per year with estimated monthly revenue of $117.2K - $273.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Natural Foundation Supplements use?

We detected 6 Shopify apps on Natural Foundation Supplements, including Advanced Predictive Search, Rebuy Personalization Engine, Slick ‑ Multi Announcement Bar and more. The store uses the "_fix_tags" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Wellness store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Natural Foundation Supplements. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Natural Foundation Supplements Shopify store analysis • WellnessHealthcare • Likely Dropshipper • Rating: S

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