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nearzero.co

nearzero.co

Near Zero®, home of the award-winning DEAN™ backpack, specializes in lightweight, all-in-one backpacking gear systems. Our patented, ready-to-go Backpacking Systems are designed to give outdoor enthusiasts of all levels the confidence to Get Out & Go™ with ease and efficiency.

34/100
EcomScout Rating
Rank #28,850 of 126,340
Products
92
Category Rank
#2070
in Wellness

Wellness Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$49.2M/mo
Total Stores
1,710
Avg Revenue
$29K/mo
Top 10% Threshold
$261K/mo

Competition Breakdown

26%
28%
14%
26%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Wellness market generates $49M/month across 1,710 stores
  • 26% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Wellness stores earn $261K+/month
  • This store outperforms 89% of Wellness competitors
  • Low average order value ($0) — consider bundling or upsells
  • 452 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
51.3%
Pages/Visit
2.8
Avg. Time on Site
2m 59s
Avg. Product Price
$62

Range: $7 - $300

Rating Breakdown

Business Quality80/100
Traffic Growth45/100
Marketing Efficiency36/100
Revenue Performance29/100

Traffic Sources

Direct46.5%
Search28.4%
Social16.9%
Referrals6.6%
Paid Referrals1.4%
Mail0.1%

Marketing & Ad Spend

Monthly Ad Spend

$1K

Google Ads estimate

Yearly Ad Budget

$16K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
backpackingEasy12K$1.21$367
hiking equipment3K$0.65$242
hyperliteEasy3K$0.59$310
exo mountain gearEasy3K--
ula backpacksEasy1K--

Top Countries

🇺🇸United States
83.3%
🇮🇳India
6.2%
🇨🇦Canada
6.0%
🇧🇪Belgium
4.4%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

near zero lightweight backpacking kit3-person dynalite tentnear zero outdoor gear affiliate program collabspack size for campingbackpacking gear

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify Payments

Pre-Order

Pre-Order

Back in Stock

Back in Stock

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

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Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.

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78
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Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets

73
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Essential Oil for Dryer Balls, 15ml Lavender Rain, Natural Laundry Fragrance, Long-Lasting Fresh Scent, Wool Dryer Balls Ideal for Diffusers, Candle Making, Multi-Use for Home & DIY

Essential Oil for Dryer Balls, 15ml Lavender Rain, Natural Laundry Fragrance, Long-Lasting Fresh Scent, Wool Dryer Balls Ideal for Diffusers, Candle Making, Multi-Use for Home & DIY

69
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SU JUABA 4 Fl Oz Tea Tree Essential Oil, 100% Natural Aromatherapy Oil for Toenail, Skin, Face, Hair, Shampoo - 118ML

SU JUABA 4 Fl Oz Tea Tree Essential Oil, 100% Natural Aromatherapy Oil for Toenail, Skin, Face, Hair, Shampoo - 118ML

68
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Frequently Asked Questions About nearzero.co

Is nearzero.co a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, nearzero.co is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is nearzero.co safe to buy from? Is it a scam?

We don't have Trustpilot review data for nearzero.co. However, our EcomScout rating is B (34/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is nearzero.co's EcomScout rating and what does it mean?

nearzero.co has an EcomScout rating of B (34/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does nearzero.co generate?

nearzero.co receives approximately 300.9K visits per year with estimated monthly revenue of $11.9K - $27.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does nearzero.co use?

We detected 3 Shopify apps on nearzero.co, including ParcelWILL Order Tracking, Klaviyo Reviews, Judge.me Ali Reviews Importer. The store uses the "New Banner [pagination] New Theme - Dawn 2025" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Wellness store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against nearzero.co. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

nearzero.co Shopify store analysis • WellnessHealthcare • Unlikely Dropshipper • Rating: B

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