NØLSON
nolson.nlNØLSON receives an EcomScout Rating of A+ (58/100), ranking #23,197 out of 1,189,773 Shopify stores we track. This Menswear Fashion & Apparel store attracts 197.3K visits per year with estimated revenue of $23.7K - $51.4K/mo. It offers 76 products at an average price of €69.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 42%, paid 30%, direct 21%.
Product pricing: Average price of €69 (range: €30 – €150) — ≈ $75 USD. Mid-range pricing strategy.
Ad spend: Estimated $4/mo in paid search ($48/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 198 reviews. Excellent reputation — customers rate this store highly.
Top markets: NL (89%), GB (6%), BE (6%).
Best-selling product: Knitted Polo - Dark Blue (€89.95). Other top sellers include Padded Jacket - Dark Blue, Bodywarmer Dark Blue, Quarter-zip - Dark Blue.
Menswear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Menswear market generates $6M/month across 483 stores
- •16% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Menswear stores earn $159K+/month
- •This store outperforms 92% of Menswear competitors
- •Low average order value ($0) — consider bundling or upsells
- •79 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Menswear
Best Selling Products
#1Knitted Polo - Dark Blue
€89.95≈ $98
#2Padded Jacket - Dark Blue
€149.95≈ $163
#3Bodywarmer Dark Blue
€103.96≈ $113
#4Quarter-zip - Dark Blue
€89.95≈ $98
#5Quarter-zip - Beige
€89.95≈ $98
#6Quarter-zip - Green
€89.95≈ $98
#7Quarter-zip - Grey
€89.95≈ $98
#8Quarter-zip - Petrol
€89.95≈ $98
#9Quarter-zip - Chocolate Brown
€89.95≈ $98
#10Strib Striped Shirt Blue
€79.95≈ $87
≈ $75 USD
Range: €30 - €150
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$4
Google Ads estimate
Yearly Ad Budget
$48
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| mango nlEasy | 44 | - | - |
Trustpilot Rating
198 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses
Frequently Asked Questions About NØLSON
Is NØLSON a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, NØLSON is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is NØLSON safe to buy from? Is it a scam?
NØLSON has a Trustpilot rating of 4.8/5 based on 198 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (58/100).
What is NØLSON's EcomScout rating and what does it mean?
NØLSON has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does NØLSON generate?
NØLSON receives approximately 197.3K visits per year with estimated monthly revenue of $23.7K - $51.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does NØLSON use?
We detected 5 Shopify apps on NØLSON, including Shop, Klaviyo: Email Marketing & SMS, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Menswear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against NØLSON. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Menswear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.