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Nourished

nourished.nl

Nourished is the original Home of Clean Beauty & Natural Living. We provide YOU with Clean and Natural beauty products that are safe for yourself, the animals and your environment. The Nourished natural beauty collection is suitable for men, women and childeren. Got a question about one of our products? Sent us an DM!

51/100
EcomScout Rating
Rank #8,495 of 125,267
Products
752
Category Rank
#270
in Skincare

Skincare Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare market generates $10M/month across 7,392 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 90% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare stores earn $11K+/month
  • This store outperforms 89% of Skincare competitors
  • Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
43.7%
Pages/Visit
1.8
Avg. Time on Site
38s
Avg. Product Price
$39

Range: $2 - $102

Rating Breakdown

Trustpilot90/100
Business Quality76/100
Traffic Growth45/100
Revenue Performance44/100
Marketing Efficiency14/100

Traffic Sources

Search39.4%
Direct37.9%
Referrals10.5%
Social5.8%
Paid Referrals1.3%
Mail0.2%

Trustpilot Rating

4.6

107 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
39.5%
🇧🇪Belgium
20.4%
🇺🇸United States
19.8%
🇪🇸Spain
8.2%
🇻🇳Vietnam
7.2%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

nourishedelvouglycolic acidmy lubielittle urchin natural clear zinc sunscreen spf 50 - 100 g

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyMagentoOpenCart

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

TrustpilotYotpo Reviews & UGCJudge.me Product ReviewsJudge.me

Loyalty

LoyaltyLion

CDN

AWS CloudFrontCloudflarecdnjs

Analytics

Google Tag ManagerGoogle Analytics

Trending Skincare Products

Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

Glow Recipe Watermelon Niacinamide Dew Drops, Travel Size, Korean Niacinamide Serum Drops, Hydrating Face Serum + Primer & Liquid Highlighter, Hyaluronic Acid, Dewy Glow (15ml)

Glow Recipe Watermelon Niacinamide Dew Drops, Travel Size, Korean Niacinamide Serum Drops, Hydrating Face Serum + Primer & Liquid Highlighter, Hyaluronic Acid, Dewy Glow (15ml)

80
$20.00+81%
Glow Recipe PHA + BHA Face Toner, Korean Exfoliating Toner for Pores, Gentle Chemical Exfoliant + Hydrating Toner, Watermelon, Cactus Water + Glycerin (150ml)

Glow Recipe PHA + BHA Face Toner, Korean Exfoliating Toner for Pores, Gentle Chemical Exfoliant + Hydrating Toner, Watermelon, Cactus Water + Glycerin (150ml)

78
$36.00+42%
grace & stella Retinol Under Eye Patches for Puffy Eyes & Dark Circles - Restoring Gel Under Eye Masks with Hyaluronic Acid - Birthday Gifts for Women, Bachelorette Party Favors (Purple, 24 Pairs)

grace & stella Retinol Under Eye Patches for Puffy Eyes & Dark Circles - Restoring Gel Under Eye Masks with Hyaluronic Acid - Birthday Gifts for Women, Bachelorette Party Favors (Purple, 24 Pairs)

76
$17.95+14%
The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Lightweight Hydrator for Skin Barrier Support & Hydration

The Ordinary Natural Moisturizing Factors + Hyaluronic Acid, Lightweight Hydrator for Skin Barrier Support & Hydration

69
$9.62
See all trending Skincare products

Frequently Asked Questions About Nourished

Is Nourished a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Nourished is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Nourished safe to buy from? Is it a scam?

Nourished has a Trustpilot rating of 4.6/5 based on 107 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (51/100).

What is Nourished's EcomScout rating and what does it mean?

Nourished has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Nourished generate?

Nourished receives approximately 268.3K visits per year with estimated monthly revenue of $14.1K - $32.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Nourished use?

We detected 2 Shopify apps on Nourished, including Klaviyo Reviews, Judge.me Ali Reviews Importer. The store uses the "[Temp Live] Nourished-Minimog/currency-removal" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Nourished. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Nourished Shopify store analysis • SkincareBeauty & Personal Care • Likely Dropshipper • Rating: A

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