Novalights
novalights.com.auNovalights receives an EcomScout Rating of A (53/100), ranking #38,965 out of 1,188,411 Shopify stores we track. This Lighting Home & Garden store attracts 271.7K visits per year with estimated revenue of $11.6K - $25.5K/mo. It offers 10 products at an average price of A$73.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 41%, organic 24%, social 10%, direct 8%.
Product pricing: Average price of A$73 (range: A$30 – A$150) — ≈ $48 USD. Mid-range pricing strategy.
Ad spend: Estimated $33/mo in paid search ($396/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.
Top markets: AU (72%), IN (13%), CA (8%).
Best-selling product: LED Rechargeable Wall Light/Sconce (A$49.90). Other top sellers include Outdoor Rechargeable Wall Light, Rechargeable Sensor Wall Light, Smart Wireless Charging Alarm Clock.
Lighting Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Lighting market generates $8M/month across 1,424 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Lighting stores earn $66K+/month
- •This store outperforms 92% of Lighting competitors
- •Low average order value ($0) — consider bundling or upsells
- •96 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Lighting
Best Selling Products
#1LED Rechargeable Wall Light/Sconce
A$49.90≈ $33
#2Outdoor Rechargeable Wall Light
A$59.90≈ $40
#3Rechargeable Sensor Wall Light
A$29.90≈ $20
#4Smart Wireless Charging Alarm Clock
A$79.90≈ $53
#5Astronaut Galaxy Projector
A$49.90≈ $33
#6Galaxy Moon Lamp
A$59.90≈ $40
#7Wireless LED Rechargeable Picture Light
A$59.90≈ $40
#8Motion Activated Night Lights (2 Pack)
A$39.90≈ $26
#9Floating Moon Lamp
A$149.90≈ $99
#10Galaxy Floating Moon Lamp
A$149.90≈ $99
≈ $48 USD
Range: A$30 - A$150
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$33
Google Ads estimate
Yearly Ad Budget
$396
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| nova lightingEasy | 320 | $1.09 | $109 |
Trustpilot Rating
1 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses
Frequently Asked Questions About Novalights
Is Novalights a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Novalights is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Novalights safe to buy from? Is it a scam?
Novalights has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A (53/100).
What is Novalights's EcomScout rating and what does it mean?
Novalights has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Novalights generate?
Novalights receives approximately 271.7K visits per year with estimated monthly revenue of $11.6K - $25.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Novalights use?
We detected 9 Shopify apps on Novalights, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Lighting store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Novalights. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lighting store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.