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NULASTIN

nulastin.com
75/100
EcomScout

NULASTIN receives an EcomScout Rating of S (75/100), ranking #1,253 out of 1,126,079 Shopify stores we track. This Hair and Skin Care Beauty & Personal Care store attracts 843.2K visits per year with estimated revenue of $173.7K - $337.7K/mo. It offers 80 products at an average price of $102.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$173.7K - $337.7K/mo
Est. Traffic/mo
70.3K
Products
80
Top Market
US (69%)
Top Channel
direct (31%)
Trustpilot
4.0/5 (13)

Store Intelligence Summary

Traffic breakdown: direct 31%, social 17%, paid 15%, referral 8%.

Product pricing: Average price of $102 (range: $16 – $210). Positioned in the premium segment.

Ad spend: Estimated $21.1K/mo in paid search ($252.7K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 4.0/5 based on 13 reviews. Good standing with customers.

Top markets: US (69%), GB (6%), CA (5%).

Best-selling product: LASH and BROW Dual System ($148). Other top sellers include BROW Shape Altering Serum, BROW Shape Altering Serum 2-Pack, LASH Follicle Fortifying Serum.

How is the EcomScout Rating calculated? The S grade (75/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair and Skin Care Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$86K/mo
Total Stores
46
Avg Revenue
$2K/mo
Top 10% Threshold
$101K/mo

Competition Breakdown

43%
26%
15%
4%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair and Skin Care market generates $0M/month across 46 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Hair and Skin Care stores earn $101K+/month
  • This store outperforms 98% of Hair and Skin Care competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
34.2%
Pages/Visit
2.8
Avg. Time on Site
40s
Avg. Product Price
$102

Range: $16 - $210

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance73/100
Marketing Efficiency71/100
Trustpilot70/100

Traffic Sources

direct30.6%
social17.4%
paid15.2%
referral7.7%
organic6.5%

Marketing & Ad Spend

Monthly Ad Spend

$21K

Google Ads estimate

Yearly Ad Budget

$253K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
eyebrows28K$1.45$28.5K
microneedling27K$0.81$409
skincare18K$1.91$32.3K
oribeEasy18K$1.66$15.7K
revitalashEasy10K$5.97$13.7K

Trustpilot Rating

4.0

13 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
69.2%
🇬🇧United Kingdom
5.7%
🇨🇦Canada
4.8%
🇮🇳India
3.9%
🇦🇺Australia
3.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

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IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

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ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

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Frequently Asked Questions About NULASTIN

Is NULASTIN a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, NULASTIN is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is NULASTIN safe to buy from? Is it a scam?

NULASTIN has a Trustpilot rating of 4.0/5 based on 13 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (75/100).

What is NULASTIN's EcomScout rating and what does it mean?

NULASTIN has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does NULASTIN generate?

NULASTIN receives approximately 843.2K visits per year with estimated monthly revenue of $173.7K - $337.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does NULASTIN use?

We detected 10 Shopify apps on NULASTIN, including Trustpilot, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair and Skin Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against NULASTIN. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair and Skin Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

NULASTIN Shopify store analysis • Hair and Skin CareBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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