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nutribullet.co.nz

nutribullet.co.nz
35/100
EcomScout

nutribullet.co.nz receives an EcomScout Rating of B (35/100), ranking #28,227 out of 138,471 Shopify stores we track. This Meal Delivery Food & Beverage store attracts 230.6K visits per year with estimated revenue of $11.1K - $27.7K/mo. It offers 145 products at an average price of $89.

Store descriptionExperience Original Performance with NutriBul

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$11.1K - $27.7K/mo
Est. Traffic/mo
19.2K
Products
145
Top Market
NZ (95%)
Top Channel
Search (66%)
Est. Ad Spend/mo
$4

Store Intelligence Summary

Traffic breakdown: Search 66%, Direct 13%, Paid Referrals 12%, Mail 7%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $89 (range: $5 – $350). Mid-range pricing strategy.

Ad spend: Estimated $4/mo in paid search ($48/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: NZ (95%), AU (3%), IN (2%).

Best-selling product: Nutribullet 1.0 Cross Blade 1.5MM ($19.99). Other top sellers include Nutribullet 1.0 900ml Colossal Cup, Nutribullet 1.0 700ml Tall Cup, Nutribullet 2.0 Extractor Blade.

How is the EcomScout Rating calculated? The B grade (35/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Meal Delivery Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.6M/mo
Total Stores
282
Avg Revenue
$9K/mo
Top 10% Threshold
$159K/mo

Competition Breakdown

15%
37%
26%
7%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Meal Delivery market generates $3M/month across 282 stores
  • 15% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Meal Delivery stores earn $159K+/month
  • This store outperforms 94% of Meal Delivery competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
31.4%
Pages/Visit
4.8
Avg. Time on Site
2m 14s
Avg. Product Price
$89

Range: $5 - $350

Rating Breakdown

Business Quality80/100
Traffic Growth50/100
Revenue Performance31/100
Marketing Efficiency22/100

Traffic Sources

Search66.4%
Direct12.8%
Paid Referrals11.9%
Mail6.9%
Social2.0%

Marketing & Ad Spend

Monthly Ad Spend

$4

Google Ads estimate

Yearly Ad Budget

$48

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
nutri bulet135$1.14-

Top Countries

🇳🇿New Zealand
94.6%
🇦🇺Australia
3.5%
🇮🇳India
2.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

nutribulletnutribullet nzjuicernutribullet air fryer 8ltrnutribullet 1200w blender combo

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

Bazaarvoice

Payment

Shopify PaymentsAfterpay

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft ClarityFacebook Pixel

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Frequently Asked Questions About nutribullet.co.nz

Is nutribullet.co.nz a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, nutribullet.co.nz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is nutribullet.co.nz safe to buy from? Is it a scam?

We don't have Trustpilot review data for nutribullet.co.nz. However, our EcomScout rating is B (35/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is nutribullet.co.nz's EcomScout rating and what does it mean?

nutribullet.co.nz has an EcomScout rating of B (35/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does nutribullet.co.nz generate?

nutribullet.co.nz receives approximately 230.6K visits per year with estimated monthly revenue of $11.1K - $27.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does nutribullet.co.nz use?

We detected 3 Shopify apps on nutribullet.co.nz, including Embed Any Social Media w/ Link, Instafeed ‑ Instagram Feed, Klaviyo Reviews. The store uses the "[AU Store] Turbo V2.3 (Bazaarvoice MM-ST) v3 " Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Meal Delivery store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against nutribullet.co.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Meal Delivery store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

nutribullet.co.nz Shopify store analysis • Meal DeliveryFood & Beverage • Unlikely Dropshipper • Rating: B

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