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Obasan

obasan.ca
70/100
EcomScout

Obasan receives an EcomScout Rating of S (70/100), ranking #3,377 out of 1,103,177 Shopify stores we track. This Bedding Home & Garden store attracts 466.9K visits per year with estimated revenue of $168.4K - $370.5K/mo. It offers 36 products at an average price of CA$513.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$168.4K - $370.5K/mo
Est. Traffic/mo
38.9K
Products
36
Top Market
CA (86%)
Top Channel
organic (45%)
Trustpilot
4.5/5 (160)

Store Intelligence Summary

Traffic breakdown: organic 45%, paid 34%, direct 10%, social 2%.

Product pricing: Average price of CA$513 (range: CA$99 – CA$1,639) — ≈ $380 USD. Positioned in the premium segment.

Ad spend: Estimated $112/mo in paid search ($1.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.5/5 based on 160 reviews. Excellent reputation — customers rate this store highly.

Top markets: CA (86%), US (14%).

Best-selling product: Organic Kids Mattress (CA$1,399). Other top sellers include Organic Crib Mattress with Wool Protector, Natural Wool Blanket, Classic Organic Latex Pillow.

How is the EcomScout Rating calculated? The S grade (70/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Bedding Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$5.5M/mo
Total Stores
838
Avg Revenue
$7K/mo
Top 10% Threshold
$98K/mo

Competition Breakdown

23%
35%
24%
8%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Bedding market generates $6M/month across 838 stores
  • 10% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Bedding stores earn $98K+/month
  • This store outperforms 93% of Bedding competitors
  • Low average order value ($0) — consider bundling or upsells
  • 82 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
40.0%
Pages/Visit
2.7
Avg. Time on Site
39s
Avg. Product Price
CA$513

≈ $380 USD

Range: CA$99 - CA$1,639

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Revenue Performance75/100
Traffic Growth70/100
Marketing Efficiency22/100

Traffic Sources

organic44.9%
paid34.0%
direct10.0%
social1.8%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$112

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
best pregnancy pillow2K$0.29$311
organic pillowEasy135$1.91$1.2K
canadian organic mattress50--
best mattress london24--

Trustpilot Rating

4.5

160 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇨🇦Canada
85.8%
🇺🇸United States
14.2%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Trending Products to Sell

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Frequently Asked Questions About Obasan

Is Obasan a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Obasan is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Obasan safe to buy from? Is it a scam?

Obasan has a Trustpilot rating of 4.5/5 based on 160 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (70/100).

What is Obasan's EcomScout rating and what does it mean?

Obasan has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Obasan generate?

Obasan receives approximately 466.9K visits per year with estimated monthly revenue of $168.4K - $370.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Obasan use?

We detected 8 Shopify apps on Obasan, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Bedding store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Obasan. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bedding store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Obasan Shopify store analysis • BeddingHome & Garden • Unlikely Dropshipper • Rating: S

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