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okelilights.com

okelilights.com
40/100
EcomScout

okelilights.com receives an EcomScout Rating of B+ (40/100), ranking #19,916 out of 138,625 Shopify stores we track. This Home & Garden Retail store attracts 91.4K visits per year with estimated revenue of $14.1K - $32.9K/mo. It offers 268 products at an average price of $98.

Store descriptionShop premium outdoor wall lights, modern chandeliers, and stylish home lighting at OKELI Lights. Fast US shipping, easy installation, and elegant designs for every home.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$14.1K - $32.9K/mo
Est. Traffic/mo
7.6K
Products
268
Top Market
US (55%)
Top Channel
N/A
Est. Ad Spend/mo
$307

Store Intelligence Summary

Product pricing: Average price of $98 (range: $36 – $236). Mid-range pricing strategy.

Ad spend: Estimated $307/mo in paid search ($3.7K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (55%), VN (44%), CA (1%).

Best-selling product: Porch Lights with GFCI Outlet, Dusk to Dawn Motion Sensor Outdoor Wall Lights ($69.99). Other top sellers include Dusk to Dawn Outdoor Waterproof Wall Lights with Glass Shades, OKELI Mini Modern Pendant Light Black 3-Lights Fixtures.

How is the EcomScout Rating calculated? The B+ grade (40/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home & Garden Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.3M/mo
Total Stores
197
Avg Revenue
$12K/mo
Top 10% Threshold
$158K/mo

Competition Breakdown

16%
30%
29%
8%
16%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home & Garden market generates $2M/month across 197 stores
  • 16% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Home & Garden stores earn $158K+/month
  • This store outperforms 93% of Home & Garden competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.6%
Pages/Visit
3.4
Avg. Time on Site
54s
Avg. Product Price
$98

Range: $36 - $236

Rating Breakdown

Business Quality80/100
Revenue Performance48/100
Marketing Efficiency39/100
Traffic Growth35/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Marketing & Ad Spend

Monthly Ad Spend

$307

Google Ads estimate

Yearly Ad Budget

$4K

Projected annually

Top Countries

🇺🇸United States
55.3%
🇻🇳Vietnam
43.8%
🇨🇦Canada
0.9%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

okeli lightsokeli lightingbest way to package terracotta pendant lightceiling height difference how to addresslighting solutions in riyadh

Tech Stack & Apps

Browse All Apps →

Video

YouTubeVimeo

E-commerce Platform

ShopifyOpenCart

Pre-Order

Pre-Order

Sales Channels

ShopBuy Button channel

Payment

Shopify PaymentsApple PayGoogle Pay

JavaScript

jQuery

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Frequently Asked Questions About okelilights.com

Is okelilights.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, okelilights.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is okelilights.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for okelilights.com. However, our EcomScout rating is B+ (40/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is okelilights.com's EcomScout rating and what does it mean?

okelilights.com has an EcomScout rating of B+ (40/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does okelilights.com generate?

okelilights.com receives approximately 91.4K visits per year with estimated monthly revenue of $14.1K - $32.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does okelilights.com use?

We detected 2 Shopify apps on okelilights.com, including Advanced Predictive Search, Judge.me Ali Reviews Importer. The store uses the "Focal-20260317-首发版本 with Installments message" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home & Garden store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against okelilights.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home & Garden store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

okelilights.com Shopify store analysis • Home & GardenRetail • Unlikely Dropshipper • Rating: B+

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