Traffic breakdown: organic 27%, social 22%, paid 16%, direct 8%.
Product pricing: Average price of $53 (range: $2 – $72). Mid-range pricing strategy.
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Top markets: US (89%), GB (6%), IN (4%).
Best-selling product: Warrior Princess Original 3-Dimensional Twirl Dress ($48). Other top sellers include The Original Clara Nutcracker Christmas Gown™ Short Sleeve in White, The Original Clara Nutcracker Christmas Gown™ Short Sleeve in Red, Unisex Pj's in Red.
How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.