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43/100
EcomScout

Openfarmpet receives an EcomScout Rating of B+ (43/100), ranking #16,182 out of 139,202 Shopify stores we track. This Pet Supplies Niche store attracts 113.1K visits per year with estimated revenue of $17.0K - $39.6K/mo. It offers 21 products at an average price of $51.

Store descriptionDiscover ethical and natural pet food at Open Farm. Designed to give cats and dogs the nutrition they need, without added ingredients.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$17.0K - $39.6K/mo
Est. Traffic/mo
9.4K
Products
21
Top Market
AU (64%)
Top Channel
N/A
Trustpilot
2.5/5 (7)

Store Intelligence Summary

Product pricing: Average price of $51 (range: $40 – $75). Mid-range pricing strategy.

Customer trust: Trustpilot score 2.5/5 based on 7 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (64%), US (36%).

Best-selling product: Wild-Caught Salmon Dry Dog Food ($44.99). Other top sellers include Puppy Dry Dog Food, Pasture-Raised Lamb Dry Dog Food, Wild-Caught Salmon Dry Cat Food.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$10.3M/mo
Total Stores
1,264
Avg Revenue
$8K/mo
Top 10% Threshold
$125K/mo

Competition Breakdown

17%
37%
27%
8%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $10M/month across 1,264 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $125K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 151 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
70.8%
Pages/Visit
1.3
Avg. Time on Site
17s
Avg. Product Price
$51

Range: $40 - $75

Rating Breakdown

Business Quality86/100
Revenue Performance48/100
Traffic Growth40/100
Trustpilot35/100
Marketing Efficiency7/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Trustpilot Rating

2.5

7 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
63.8%
🇺🇸United States
36.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

open farm cat fooddog foodraw kefircat food drydog foos

Tech Stack & Apps

Browse All Apps →

Analytics

Google AnalyticsGoogle Tag Manager

Reviews

Yotpo Reviews & UGCYotpo

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

E-commerce Platform

Shopify

CDN

AWS CloudFront

JavaScript

jQuery

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Multipet Lamb Chop Dog Plush Toy - Squeaky Toy for Small & Medium Dogs - Extra Soft Plush - Stuffed Animal for Cuddling & Playing (10", Cream, 5 Squeakers)

Multipet Lamb Chop Dog Plush Toy - Squeaky Toy for Small & Medium Dogs - Extra Soft Plush - Stuffed Animal for Cuddling & Playing (10", Cream, 5 Squeakers)

77
$5.98+4%
KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

76
$19.79-4%
Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

62
$6.64-30%
Meow Mix Original Choice Dry Cat Food, 6.3 Pound Bag

Meow Mix Original Choice Dry Cat Food, 6.3 Pound Bag

62
$8.99-6%
See all trending Pet Supplies products

Frequently Asked Questions About Openfarmpet

Is Openfarmpet a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Openfarmpet is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Openfarmpet safe to buy from? Is it a scam?

Openfarmpet has a Trustpilot rating of 2.5/5 based on 7 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (43/100).

What is Openfarmpet's EcomScout rating and what does it mean?

Openfarmpet has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Openfarmpet generate?

Openfarmpet receives approximately 113.1K visits per year with estimated monthly revenue of $17.0K - $39.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Openfarmpet use?

We detected 2 Shopify apps on Openfarmpet, including SC Store Locator & Google Maps, Klaviyo Reviews. The store uses the "theme" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Openfarmpet. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Openfarmpet Shopify store analysis • Pet SuppliesNiche • Likely Dropshipper • Rating: B+

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