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68/100
EcomScout

OPRO receives an EcomScout Rating of S (68/100), ranking #4,021 out of 995,030 Shopify stores we track. This Sports Equipment Sports & Outdoors store attracts 1.2M visits per year with estimated revenue of $51.9K - $112.4K/mo. It offers 855 products at an average price of £19.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$51.9K - $112.4K/mo
Est. Traffic/mo
99.7K
Products
855
Top Market
US (19%)
Top Channel
organic (70%)
Trustpilot
4.3/5 (2,043)

Store Intelligence Summary

Traffic breakdown: organic 70%, paid 12%, direct 7%, referral 6%.

Product pricing: Average price of £19 (range: £5 – £30) — ≈ $25 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $2.2K/mo in paid search ($26.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.3/5 based on 2,043 reviews. Good standing with customers.

Top markets: US (19%), GB (12%), CA (5%).

Best-selling product: Instant Custom-Fit Clear Mouthguard (£29.99). Other top sellers include Instant Custom-Fit Black Mouthguard, Instant Custom-Fit White Mouthguard, Night Guard.

How is the EcomScout Rating calculated? The S grade (68/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Sports Equipment Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$6.7M/mo
Total Stores
594
Avg Revenue
$11K/mo
Top 10% Threshold
$173K/mo

Competition Breakdown

17%
31%
26%
11%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Sports Equipment market generates $7M/month across 594 stores
  • 15% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Sports Equipment stores earn $173K+/month
  • This store outperforms 93% of Sports Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
  • 89 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
44.8%
Pages/Visit
2.0
Avg. Time on Site
35s
Avg. Product Price
£19

≈ $25 USD

Range: £5 - £30

Rating Breakdown

Trustpilot100/100
Traffic Growth80/100
Business Quality76/100
Revenue Performance54/100
Marketing Efficiency48/100

Traffic Sources

organic70.2%
paid12.2%
direct6.6%
referral5.6%
social4.2%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$26K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
mmashareEasy9K--
sisu mouthguardEasy2K--
boxing mouth guardEasy930$0.08$10
oproEasy900--
braces mouthguardEasy810$0.49$10

Trustpilot Rating

4.3

2,043 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
19.0%
🇬🇧United Kingdom
12.2%
🇨🇦Canada
5.0%
🇮🇳India
4.9%
🇩🇪Germany
4.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

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Frequently Asked Questions About OPRO

Is OPRO a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, OPRO is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is OPRO safe to buy from? Is it a scam?

OPRO has a Trustpilot rating of 4.3/5 based on 2,043 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (68/100).

What is OPRO's EcomScout rating and what does it mean?

OPRO has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does OPRO generate?

OPRO receives approximately 1.2M visits per year with estimated monthly revenue of $51.9K - $112.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does OPRO use?

We detected 13 Shopify apps on OPRO, including Trustpilot, Shop, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Sports Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against OPRO. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Sports Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

OPRO Shopify store analysis • Sports EquipmentSports & Outdoors • Likely Dropshipper • Rating: S

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