Optimumnutrition
optimumnutrition.co.inFuel your fitness journey with the world’s best selling whey protein. Browse our selection of Gold Standard Whey, Amino Energy, and high-performance sports supplements.
Wellness Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Wellness market generates $49M/month across 1,704 stores
- •26% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Wellness stores earn $258K+/month
- •This store outperforms 89% of Wellness competitors
- •Low average order value ($0) — consider bundling or upsells
- •450 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Gold Standard 100% Whey Protein | 907 g (2 lbs) | Double Rich Chocolate
$3949.00
#2Micronised Creatine Powder | Unflavoured | 250 g
$889.00
#3Gold Standard 100% Whey Protein Powder | Double Rich Chocolate | 5 lbs
$8999.00
#4Micronized Creatine Powder | Unflavoured|100 g
$489.00
#5Gold Standard 100% Whey Protein Powder | Vanilla Ice Cream | 2 lbs
$3949.00
#6Gold Standard 100% Whey Protein Powder | Double Rich Chocolate | 1 lbs
$2149.00
#7Gold Standard 100% Whey Protein Powder | Double Rich Chocolate | 4 kg
$14999.00
#8Serious Mass Weight Gainer | 1 kg (2.2 lbs) | Chocolate
$1155.00
#9Gold Standard 100% Whey Protein Powder | Double Rich Chocolate | 1.7 kg
$6799.00
#10Limited Edition Optimum Nutrition (ON) Gold Standard 100% Whey Protein Powder 2 lb, 907g (Alphonso Mango)
$4129.00
Range: $488 - $14999
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$899
Google Ads estimate
Yearly Ad Budget
$11K
Projected annually
Trustpilot Rating
3 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
Judge.me Ali Reviews ImporterVideo
CDN
E-commerce Platform
ShopifyAnalytics
Google Analytics
Google Tag Manager
Facebook PixelReviews
Product Recommendations
Similar Stores
View all →Trending Wellness Products
Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.
Retrospec Solana Yoga Mat 1" Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga, Pilates, Stretching, Floor & Fitness Workouts
Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets
Essential Oil for Dryer Balls, 15ml Lavender Rain, Natural Laundry Fragrance, Long-Lasting Fresh Scent, Wool Dryer Balls Ideal for Diffusers, Candle Making, Multi-Use for Home & DIY
SU JUABA 4 Fl Oz Tea Tree Essential Oil, 100% Natural Aromatherapy Oil for Toenail, Skin, Face, Hair, Shampoo - 118ML
Frequently Asked Questions About Optimumnutrition
Is Optimumnutrition a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Optimumnutrition is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Optimumnutrition safe to buy from? Is it a scam?
Optimumnutrition has a Trustpilot rating of 2.8/5 based on 3 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (46/100).
What is Optimumnutrition's EcomScout rating and what does it mean?
Optimumnutrition has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Optimumnutrition generate?
Optimumnutrition receives approximately 8.8M visits per year with estimated monthly revenue of $4.2K - $9.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Optimumnutrition use?
We detected 1 Shopify apps on Optimumnutrition, including Judge.me Ali Reviews Importer. The store uses the "slick-theme" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Wellness store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Optimumnutrition. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.