Back to Stores
Ordinary Habit homepage screenshot

Ordinary Habit

ordinaryhabit.com

We dream of a world where everyone can savor a moment of calm, no matter where they are, at any point in time. Thoughtfully designed to promote wellness and to reconnecting to ourselves, and to each other. Our collection includes jigsaw puzzles, travel puzzles, matching cards and more.

29/100
EcomScout Rating
Rank #36,750 of 126,826
Products
68
Category Rank
#18206
in Toys

Toys Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$3.7M/mo
Total Stores
348
Avg Revenue
$11K/mo
Top 10% Threshold
$142K/mo

Competition Breakdown

39%
29%
9%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Toys market generates $4M/month across 348 stores
  • 13% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Toys stores earn $142K+/month
  • This store outperforms 93% of Toys competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
36.6%
Pages/Visit
1.9
Avg. Time on Site
3m 35s
Avg. Product Price
$39

Range: $1 - $175

Rating Breakdown

Business Quality76/100
Traffic Growth35/100
Revenue Performance29/100
Marketing Efficiency12/100

Traffic Sources

Direct48.3%
Search28.6%
Social14.5%
Referrals6.9%
Paid Referrals1.6%
Mail0.1%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
ilya milsteinEasy360--
ordinary habit puzzle90--
jigsaw puzzles nyc44--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
80.3%
🇮🇳India
10.3%
🇨🇦Canada
5.8%
🇫🇷France
3.3%
🇬🇧United Kingdom
0.3%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

ordinary habitstylish jigsaw puzzzleshabit"powered by overjoy"matching cards

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Sales Channels

Shop

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

CDN

AWS CloudFront

Countdown

Countdown Timer

Payment

Shopify Payments

Trending Toys Products

Products gaining popularity in Toys right now, based on Amazon & Google Trends data.

VEVOR Press Tool, 18V Electric Pipe Crimping Tool for 1/2", 3/4", 1" Copper Pipes, Press Tool Kit Compatible with ProPress - with 3 VUS Press Jaws, 2pcs 2AH Battery, Fast Charger & Carrying Case

VEVOR Press Tool, 18V Electric Pipe Crimping Tool for 1/2", 3/4", 1" Copper Pipes, Press Tool Kit Compatible with ProPress - with 3 VUS Press Jaws, 2pcs 2AH Battery, Fast Charger & Carrying Case

60
$691.90+63%
Compost Spreader 36 Inch Towable Peat Moss Spreader with Installation Support Accessories, Black Metal Mesh Roller Lawn Spreader for Top Soil, Manure, Mulch, Top Dressing - Garden spreaders for lawns

Compost Spreader 36 Inch Towable Peat Moss Spreader with Installation Support Accessories, Black Metal Mesh Roller Lawn Spreader for Top Soil, Manure, Mulch, Top Dressing - Garden spreaders for lawns

55
$98.99-3%
See all trending Toys products

Frequently Asked Questions About Ordinary Habit

Is Ordinary Habit a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Ordinary Habit is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Ordinary Habit safe to buy from? Is it a scam?

We don't have Trustpilot review data for Ordinary Habit. However, our EcomScout rating is C+ (29/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Ordinary Habit's EcomScout rating and what does it mean?

Ordinary Habit has an EcomScout rating of C+ (29/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Ordinary Habit generate?

Ordinary Habit receives approximately 77.2K visits per year with estimated monthly revenue of $3.2K - $7.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Ordinary Habit use?

We detected 2 Shopify apps on Ordinary Habit, including Klaviyo Reviews, Shopify Collective. The store uses the " Habit - Spring 2026" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Toys store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Ordinary Habit. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Toys store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Ordinary Habit Shopify store analysis • ToysParenting • Likely Dropshipper • Rating: C+

Last updated: