Ottolenghi
ottolenghi.co.ukOttolenghi receives an EcomScout Rating of S (65/100), ranking #2,314 out of 138,471 Shopify stores we track. This Groceries Food & Beverage store attracts 10.2M visits per year with estimated revenue of $251.1K - $627.7K/mo. It offers 390 products at an average price of $8.
Store descriptionDiscover the Ottolenghi range of freshly made hampers and bakery products, book a table at one of our London restaurants or Delis and browse online recipes.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 61%, Direct 28%, Referrals 5%, Social 4%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $8 (range: $4 – $30). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $155/mo in paid search ($1.9K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.3/5 based on 39 reviews. Mixed reviews — potential service or quality concerns.
Top markets: GB (37%), US (17%), CH (6%).
Best-selling product: Granola ($8.80). Other top sellers include Aleppo Chilli Flakes, Sumac, Za'atar Pita Chips.
Groceries Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Groceries market generates $9M/month across 590 stores
- •16% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Groceries stores earn $170K+/month
- •This store outperforms 92% of Groceries competitors
- •Low average order value ($0) — consider bundling or upsells
- •94 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
Range: $4 - $30
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$155
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| ottolenghi londonEasy | 540 | - | - |
| ottolenghi restaurants londonEasy | 90 | - | - |
| ottolenghi london restaurantEasy | 12 | - | - |
Trustpilot Rating
39 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
Klaviyo ReviewsAnalytics
Google Analytics
Google Tag ManagerE-commerce Platform
ShopifySales Channels
Email Marketing
Payment
Shopify PaymentsCDN
AWS CloudFrontSimilar Stores
View all →Trending Groceries Products
Products gaining popularity in Groceries right now, based on Amazon & Google Trends data.
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry
bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine
Frequently Asked Questions About Ottolenghi
Is Ottolenghi a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Ottolenghi is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is Ottolenghi safe to buy from? Is it a scam?
Ottolenghi has a Trustpilot rating of 3.3/5 based on 39 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (65/100).
What is Ottolenghi's EcomScout rating and what does it mean?
Ottolenghi has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Ottolenghi generate?
Ottolenghi receives approximately 10.2M visits per year with estimated monthly revenue of $251.1K - $627.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Ottolenghi use?
We detected 1 Shopify apps on Ottolenghi, including Klaviyo Reviews. The store uses the "Ottolenghi" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Groceries store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Ottolenghi. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Groceries store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.