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Overherd

overherd.uk

Delicious and sustainable powdered oat milk. It’s super creamy, gluten free and calcium fortified. Just add water or stir into drinks as a creamer.

53/100
EcomScout Rating
Rank #7,315 of 126,340
Products
11
Category Rank
#15
in Specialty Foods

Specialty Foods Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$14.8M/mo
Total Stores
1,020
Avg Revenue
$15K/mo
Top 10% Threshold
$133K/mo

Competition Breakdown

35%
35%
10%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Specialty Foods market generates $15M/month across 1,020 stores
  • 13% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Specialty Foods stores earn $133K+/month
  • This store outperforms 89% of Specialty Foods competitors
  • Low average order value ($0) — consider bundling or upsells
  • 136 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
62.4%
Pages/Visit
3.5
Avg. Time on Site
2m 14s
Avg. Product Price
$11

Range: $1 - $24

Rating Breakdown

Trustpilot100/100
Business Quality76/100
Traffic Growth50/100
Revenue Performance42/100
Marketing Efficiency14/100

Traffic Sources

Search50.5%
Direct36.4%
Social6.1%
Referrals5.7%
Paid Referrals1.1%
Mail0.1%

Trustpilot Rating

4.9

1,186 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
88.8%
🇺🇸United States
9.2%
🇪🇸Spain
2.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

overherdpowdered oat milkoat milk powder for coffeeoat milk powderoverherd oat milk powder

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

E-commerce Platform

ShopifyOpenCart

Analytics

Google AnalyticsGoogle Tag Manager

CDN

CloudflarecdnjsFastly

JavaScript

jQuery

Sales Channels

ShopBuy Button channel

Reviews

Loox Photo ReviewsLooxTrustpilotTrustpilot

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Frequently Asked Questions About Overherd

Is Overherd a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Overherd is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Overherd safe to buy from? Is it a scam?

Overherd has a Trustpilot rating of 4.9/5 based on 1,186 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (53/100).

What is Overherd's EcomScout rating and what does it mean?

Overherd has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Overherd generate?

Overherd receives approximately 887.9K visits per year with estimated monthly revenue of $18.6K - $43.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Overherd use?

We detected 2 Shopify apps on Overherd, including Marquee, Klaviyo Reviews. The store uses the "[subscription] NEW 130226 PDP" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Specialty Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Overherd. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Overherd Shopify store analysis • Specialty FoodsFood & Beverage • Likely Dropshipper • Rating: A

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