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66/100
EcomScout

Oztrail receives an EcomScout Rating of S (66/100), ranking #3,134 out of 416,114 Shopify stores we track. This Camping & Outdoor Gear Sports & Outdoors store attracts 2.6M visits per year with estimated revenue of $271.2K - $587.5K/mo. It offers 2.0K products at an average price of $174.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$271.2K - $587.5K/mo
Est. Traffic/mo
215.8K
Products
2.0K
Top Market
AU (83%)
Top Channel
direct (24%)
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Traffic breakdown: direct 24%, referral 2%.

Product pricing: Average price of $174 (range: $30 – $799). Positioned in the premium segment.

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (83%), CN (4%), US (3%).

Best-selling product: Hydroflow Deluxe 3.0 Gazebo - Navy ($249.99). Other top sellers include Commercial Deluxe 3.0 Gazebo - White, Gazebo Solid Wall Kit 3.0, Beach Umbrella - Almonta Beach Beige.

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Camping & Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$574K/mo
Total Stores
38
Avg Revenue
$15K/mo
Top 10% Threshold
$56K/mo

Competition Breakdown

16%
21%
53%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Camping & Outdoor Gear market generates $1M/month across 38 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Camping & Outdoor Gear stores earn $56K+/month
  • This store outperforms 73% of Camping & Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.1%
Pages/Visit
3.7
Avg. Time on Site
1m 35s
Avg. Product Price
$174

Range: $30 - $799

Rating Breakdown

Traffic Growth85/100
Revenue Performance80/100
Business Quality80/100
Trustpilot45/100

Traffic Sources

direct24.0%
referral2.4%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
83.3%
🇨🇳China
3.7%
🇺🇸United States
3.3%
🇬🇧United Kingdom
1.5%
🇻🇳Vietnam
1.5%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

99
$39.99+113%
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

96
$127.99+69%
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

89
$46.68+64%
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

88
$19.79+187%
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Frequently Asked Questions About Oztrail

Is Oztrail a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Oztrail is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Oztrail safe to buy from? Is it a scam?

Oztrail has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (66/100).

What is Oztrail's EcomScout rating and what does it mean?

Oztrail has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Oztrail generate?

Oztrail receives approximately 2.6M visits per year with estimated monthly revenue of $271.2K - $587.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Oztrail use?

We detected 9 Shopify apps on Oztrail, including Shop, Frequently Bought Together, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Camping & Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Oztrail. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Camping & Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Oztrail Shopify store analysis • Camping & Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: S

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