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Parks Project

parksproject.us
74/100
EcomScout

Parks Project receives an EcomScout Rating of S (74/100), ranking #508 out of 383,367 Shopify stores we track. This Outdoor Apparel Fashion & Apparel store attracts 5.0M visits per year with estimated revenue of $258.4K - $559.8K/mo. It offers 211 products at an average price of $42.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$258.4K - $559.8K/mo
Est. Traffic/mo
415.1K
Products
211
Top Market
US (88%)
Top Channel
direct (23%)
Trustpilot
3.4/5 (25)

Store Intelligence Summary

Traffic breakdown: direct 23%, referral 4%.

Product pricing: Average price of $42 (range: $3 – $155). Mid-range pricing strategy.

Ad spend: Estimated $8.2K/mo in paid search ($99.0K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.4/5 based on 25 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (88%), CA (2%), GB (2%).

Best-selling product: Women's You Break It Mini Tee ($15.99). Other top sellers include Hawai‘i Geological Wonderlands Crew, Tahoe Spirit Quarter Zip Fleece, Hawaiʻi National Parks Pocket Tee.

How is the EcomScout Rating calculated? The S grade (74/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$81K/mo
Total Stores
43
Avg Revenue
$2K/mo
Top 10% Threshold
$47K/mo

Competition Breakdown

33%
47%
9%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Apparel market generates $0M/month across 43 stores
  • 9% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Outdoor Apparel stores earn $47K+/month
  • This store outperforms 96% of Outdoor Apparel competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
40.0%
Pages/Visit
4.9
Avg. Time on Site
1m 55s
Avg. Product Price
$42

Range: $3 - $155

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Marketing Efficiency75/100
Revenue Performance71/100
Trustpilot60/100

Traffic Sources

direct22.9%
referral3.6%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$8K

Google Ads estimate

Yearly Ad Budget

$99K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
calendarEasy2790K$0.32$10.0K
yankee candle142K$0.20$11.6K
water bottle119K$1.49$38.6K
parks53K$0.85$3.4K
fleece44K$0.79$11.9K

Trustpilot Rating

3.4

25 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
87.7%
🇨🇦Canada
2.3%
🇬🇧United Kingdom
1.6%
🇦🇺Australia
1.1%
🇦🇹Austria
0.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

100
$18.89+257%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

99
$17.98+96%
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

99
$38.99+144%
Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

99
$18.89+257%
Explore all trending products

Frequently Asked Questions About Parks Project

Is Parks Project a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Parks Project is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Parks Project safe to buy from? Is it a scam?

Parks Project has a Trustpilot rating of 3.4/5 based on 25 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (74/100).

What is Parks Project's EcomScout rating and what does it mean?

Parks Project has an EcomScout rating of S (74/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Parks Project generate?

Parks Project receives approximately 5.0M visits per year with estimated monthly revenue of $258.4K - $559.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Parks Project use?

We detected 13 Shopify apps on Parks Project, including Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS, Privy and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Parks Project. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Parks Project Shopify store analysis • Outdoor ApparelFashion & Apparel • Unlikely Dropshipper • Rating: S

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