Paula's Choice, LLC - US and Canada
paulaschoice.vnPaula's Choice, LLC - US and Canada receives an EcomScout Rating of S (74/100), ranking #1,144 out of 1,090,226 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 641.5K visits per year with estimated revenue of $11 - $22/mo. It offers 264 products at an average price of ₫1,100,240.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 66%, direct 16%, paid 6%, social 5%.
Product pricing: Average price of ₫1,100,240 (range: ₫552,500 – ₫1,742,500) — ≈ $44 USD. Mid-range pricing strategy.
Ad spend: Estimated $129/mo in paid search ($1.5K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.6/5 based on 390 reviews. Excellent reputation — customers rate this store highly.
Top markets: VN (97%), US (3%), DE (1%).
Best-selling product: Dung dịch loại bỏ tế bào chết Skin Perfecting 2% BHA Liquid Exfoliant (₫905,250). Other top sellers include Tinh chất làm mờ nám và nếp nhăn Clinical 1% Retinol Treatment, Nước cân bằng độ ẩm và thu nhỏ lỗ chân lông Skin Balancing Pore-Reducing Toner, Tinh chất giúp thu nhỏ lỗ chân lông và làm sáng da 10% Niacinamide Booster 20ml.
Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare market generates $10M/month across 7,392 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •90% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare stores earn $11K+/month
- •This store outperforms 89% of Skincare competitors
- •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •102 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Skincare
Best Selling Products
#1Dung dịch loại bỏ tế bào chết Skin Perfecting 2% BHA Liquid Exfoliant
₫905,250≈ $36
#2Tinh chất thu nhỏ lỗ chân lông to và làm sáng mịn bề mặt da Clinical Niacinamide 20% Treatment 20ml
₫1,742,500≈ $70
#3Tinh chất làm mờ nám và nếp nhăn Clinical 1% Retinol Treatment
₫1,742,500≈ $70
#4Kem dưỡng ẩm dịu nhẹ không chứa dầu dành cho da mụn Clear Oil - Free Moisturizer
₫833,000≈ $33
#5Nước cân bằng độ ẩm và thu nhỏ lỗ chân lông Skin Balancing Pore-Reducing Toner
₫675,750≈ $27
#6Tinh chất giúp thu nhỏ lỗ chân lông và làm sáng da 10% Niacinamide Booster 20ml
₫1,572,500≈ $63
#7Kem dưỡng thể làm sáng da và làm đều màu da Skin Revealing Body Lotion 10% AHA 210ml
₫892,500≈ $36
#8Sữa rửa mặt làm sạch da và giảm dầu thừa Clear Pore Normalizing Cleanser 177ml
₫552,500≈ $22
#9Kem dưỡng chống nắng Resist Super-Light Daily Wrinkle Defense SPF 30
₫828,750≈ $33
#10Tinh chất chống lão hóa giúp mờ vết thâm và nếp nhăn Clinical 0.3% Retinol + 2% Bakuchiol Treatment
₫1,487,500≈ $60
≈ $44 USD
Range: ₫552,500 - ₫1,742,500
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$129
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| paulas choiceEasy | 32K | $0.42 | $1.4K |
| paula choiceEasy | 6K | $0.62 | $6.0K |
| paula's choice retinolEasy | 2K | - | - |
Trustpilot Rating
390 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →
SearchaniseSimilar Stores
View all →Trending Skincare Products
Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About Paula's Choice, LLC - US and Canada
Is Paula's Choice, LLC - US and Canada a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Paula's Choice, LLC - US and Canada is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Paula's Choice, LLC - US and Canada safe to buy from? Is it a scam?
Paula's Choice, LLC - US and Canada has a Trustpilot rating of 4.6/5 based on 390 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (74/100).
What is Paula's Choice, LLC - US and Canada's EcomScout rating and what does it mean?
Paula's Choice, LLC - US and Canada has an EcomScout rating of S (74/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Paula's Choice, LLC - US and Canada generate?
Paula's Choice, LLC - US and Canada receives approximately 641.5K visits per year with estimated monthly revenue of $11 - $22/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Paula's Choice, LLC - US and Canada use?
We detected 10 Shopify apps on Paula's Choice, LLC - US and Canada, including Smile.io Rewards & Loyalty, Searchanise, UpPromote Affiliate Marketing and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Paula's Choice, LLC - US and Canada. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.