pickardchina.com
pickardchina.compickardchina.com receives an EcomScout Rating of B (34/100), ranking #30,422 out of 139,079 Shopify stores we track. This Kitchen Home & Garden store attracts 59.4K visits per year with estimated revenue of $8.7K - $20.4K/mo. It offers 1.5K products at an average price of $131.
Store descriptionDiscover Pickard China, a symbol of timeless elegance and unparalleled craftsmanship since 1893. Explore our exquisite range of hand-painted fine china, uniquely designed dinnerware, and bespoke luxury pieces. Proudly made in the USA. Experience tradition, quality, and the art of dining beautifully with Pickard.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $131 (range: $48 – $364). Positioned in the premium segment.
Ad spend: Estimated $160/mo in paid search ($1.9K/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: US (100%).
Best-selling product: Signature Giftware Large Round Covered Box ($120.00). Other top sellers include Ivory Washington Dinner Plate, White Signature Gold With Monogram Bread and Butter Plate, Ultra-White Birmingham Gold - Dinner Plate.
Kitchen Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Kitchen market generates $6M/month across 725 stores
- •17% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Kitchen stores earn $191K+/month
- •This store outperforms 96% of Kitchen competitors
- •Low average order value ($0) — consider bundling or upsells
- •120 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Signature Giftware Large Round Covered Box
$120.00
#2Ivory Washington Dinner Plate
$129.00
#3White Signature Gold With Monogram Bread and Butter Plate
$58.00
#4Ultra-White Birmingham Gold - Dinner Plate
$104.00
#5Charlotte Moss South Hampton - Salad Plate
$66.00
#6Ultra-White Georgian ColorSheen Light Blue - Gold Banding - Charger Plate
$190.00
#7Charlotte Moss South Hampton - Bread and Bread and Butter Plate
$48.00
#8Ultra-White Birmingham Gold - Salad Plate
$74.00
#9White Katarina Dinner Plate
$126.00
#10Ultra-White Georgian Gold Salad Plate
$60.00
Range: $48 - $364
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$160
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| pickard chinaEasy | 320 | $0.52 | $125 |
| picard chinaEasy | 125 | - | - |
| hand painted pickard chinaEasy | 44 | - | - |
| pickard hand painted chinaEasy | 12 | - | - |
| wa pickard hand painted chinaEasy | 12 | - | - |
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Encourage customer reviews, respond to feedback, and improve customer service
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
EZ Custom HTML
Jubile:Makeup Beauty Cosmetics
POWR Email SignupE-commerce Platform
ShopifySales Channels
Payment
Shopify PaymentsProduct Recommendations
Forms
Automation
Similar Stores
View all →Frequently Asked Questions About pickardchina.com
Is pickardchina.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, pickardchina.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is pickardchina.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for pickardchina.com. However, our EcomScout rating is B (34/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is pickardchina.com's EcomScout rating and what does it mean?
pickardchina.com has an EcomScout rating of B (34/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does pickardchina.com generate?
pickardchina.com receives approximately 59.4K visits per year with estimated monthly revenue of $8.7K - $20.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does pickardchina.com use?
We detected 3 Shopify apps on pickardchina.com, including EZ Custom HTML, Jubile:Makeup Beauty Cosmetics, POWR Email Signup. The store uses the "Capital | Nebula Updates | 06.17.24" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Kitchen store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against pickardchina.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchen store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.