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PlanetBox

planetbox.com
68/100
EcomScout

PlanetBox receives an EcomScout Rating of S (68/100), ranking #4,077 out of 1,008,523 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 1.3M visits per year with estimated revenue of $74.3K - $148.7K/mo. It offers 70 products at an average price of $27.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$74.3K - $148.7K/mo
Est. Traffic/mo
110.3K
Products
70
Top Market
US (88%)
Top Channel
paid (42%)
Trustpilot
3.4/5 (2)

Store Intelligence Summary

Traffic breakdown: paid 42%, organic 19%, direct 16%, social 9%.

Product pricing: Average price of $27 (range: $3 – $48). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $3.4K/mo in paid search ($41.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.4/5 based on 2 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (88%), CA (3%), VN (3%).

Best-selling product: Shuttle Stainless Steel Lunch Box Set ($31.96). Other top sellers include Rover Stainless Steel Lunch Box Set, Launch Stainless Steel Lunch Box Set, Explorer Leakproof Lunch Box Set.

How is the EcomScout Rating calculated? The S grade (68/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Specialty Foods Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$29.6M/mo
Total Stores
11,019
Avg Revenue
$3K/mo
Top 10% Threshold
$46K/mo

Competition Breakdown

33%
39%
19%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Specialty Foods market generates $30M/month across 11,019 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 72% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Specialty Foods stores earn $46K+/month
  • This store outperforms 94% of Specialty Foods competitors
  • Low average order value ($0) — consider bundling or upsells
  • 561 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
43.7%
Pages/Visit
3.4
Avg. Time on Site
3m 58s
Avg. Product Price
$27

Range: $3 - $48

Rating Breakdown

Traffic Growth90/100
Business Quality80/100
Marketing Efficiency60/100
Revenue Performance59/100
Trustpilot55/100

Traffic Sources

paid41.8%
organic19.3%
direct16.3%
social9.4%
referral1.9%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$41K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
planetboxEasy3K--
kids lunch boxEasy2K--
planet boxEasy2K$0.32$1.7K
metal lunch boxEasy1K--
lunchbotsEasy1K--

Trustpilot Rating

3.4

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
88.4%
🇨🇦Canada
3.1%
🇻🇳Vietnam
2.8%
🇬🇧United Kingdom
1.9%
🇮🇳India
1.2%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Products to Sell

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Frequently Asked Questions About PlanetBox

Is PlanetBox a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, PlanetBox is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is PlanetBox safe to buy from? Is it a scam?

PlanetBox has a Trustpilot rating of 3.4/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (68/100).

What is PlanetBox's EcomScout rating and what does it mean?

PlanetBox has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does PlanetBox generate?

PlanetBox receives approximately 1.3M visits per year with estimated monthly revenue of $74.3K - $148.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does PlanetBox use?

We detected 7 Shopify apps on PlanetBox, including Shop, Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Specialty Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against PlanetBox. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

PlanetBox Shopify store analysis • Specialty FoodsFood & Beverage • Unlikely Dropshipper • Rating: S

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