Back to Stores
Pococo homepage screenshot

Pococo

pococo.com

Transform your room with POCOCO's galaxy projectors and star projectors. Perfect for creating a magical night sky ambiance. Shop now for the best selection

60/100
EcomScout Rating
Rank #3,790 of 126,095
Products
81
Category Rank
#667
in Decor

Decor Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$13.7M/mo
Total Stores
881
Avg Revenue
$15K/mo
Top 10% Threshold
$205K/mo

Competition Breakdown

33%
28%
10%
20%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Decor market generates $14M/month across 881 stores
  • 20% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Decor stores earn $205K+/month
  • This store outperforms 92% of Decor competitors
  • Low average order value ($0) — consider bundling or upsells
  • 173 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
48.8%
Pages/Visit
2.4
Avg. Time on Site
1m 12s
Avg. Product Price
$53

Range: $10 - $162

Rating Breakdown

Business Quality80/100
Trustpilot75/100
Revenue Performance61/100
Traffic Growth50/100
Marketing Efficiency39/100

Traffic Sources

Search56.9%
Direct13.5%
Paid Referrals10.3%
Mail6.1%
Referrals5.2%
Social4.6%

Marketing & Ad Spend

Monthly Ad Spend

$951

Google Ads estimate

Yearly Ad Budget

$11K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
night lightEasy15K$0.15$17
galaxy projectorEasy8K--
star projectorEasy7K$0.13$50
star light projectorEasy3K--
galaxy lightEasy3K$0.43$1

Trustpilot Rating

4.2

94 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
22.0%
🇻🇳Vietnam
17.8%
🇮🇳India
11.3%
🇩🇪Germany
7.9%
🇨🇦Canada
6.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

pococopococo galaxy projectorgalaxy projectorpococo projectorbirthday gift for 9th birthday girl

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Analytics

Microsoft ClarityFacebook PixelGoogle Analytics

Sales Channels

ShopBuy Button channel

CDN

AWS CloudFrontjsDelivrCloudflarecdnjs

Payment

Shopify Payments

JavaScript

jQuery

Trending Decor Products

Products gaining popularity in Decor right now, based on Amazon & Google Trends data.

8x10 Area Rugs for Living Room Rug Washable: Abstract Large Rug for Dining Room Bedroom Carpet Non Slip 8 by 10 Indoor Modern Nursery Home Office Blue Grey

8x10 Area Rugs for Living Room Rug Washable: Abstract Large Rug for Dining Room Bedroom Carpet Non Slip 8 by 10 Indoor Modern Nursery Home Office Blue Grey

79
$65.98+63%
Mr. Pen- Double Headed Picture Hanging Nails, 50 Pack, Black, Push Pins for Wall

Mr. Pen- Double Headed Picture Hanging Nails, 50 Pack, Black, Push Pins for Wall

77
$5.95+13%
5x7 Area Rugs Living Room Rug: Washable Vintage Boho Rug No Slip Stain Resistant Soft Carpet Indoor Floor Floral Large Carpets for Bedroom Dining Room Farmhouse Nursery Hallway Home Office Beige

5x7 Area Rugs Living Room Rug: Washable Vintage Boho Rug No Slip Stain Resistant Soft Carpet Indoor Floor Floral Large Carpets for Bedroom Dining Room Farmhouse Nursery Hallway Home Office Beige

76
$26.98+57%
NICETOWN Halloween Pitch Black Solid Thermal Insulated Grommet Blackout Curtains/Drapes for Bedroom Window (2 Panels, 42 inches Wide by 63 inches Long, Black)

NICETOWN Halloween Pitch Black Solid Thermal Insulated Grommet Blackout Curtains/Drapes for Bedroom Window (2 Panels, 42 inches Wide by 63 inches Long, Black)

75
$9.98+84%
See all trending Decor products

Frequently Asked Questions About Pococo

Is Pococo a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Pococo is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Pococo safe to buy from? Is it a scam?

Pococo has a Trustpilot rating of 4.2/5 based on 94 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (60/100).

What is Pococo's EcomScout rating and what does it mean?

Pococo has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Pococo generate?

Pococo receives approximately 804.8K visits per year with estimated monthly revenue of $68.0K - $158.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Pococo use?

We detected 6 Shopify apps on Pococo, including GOAFFPRO ‑ Affiliate Marketing, Advanced Predictive Search, Slick ‑ Multi Announcement Bar and more. The store uses the "POCOCO-9月修改版" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Pococo. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Pococo Shopify store analysis • DecorHome & Garden • Unlikely Dropshipper • Rating: S

Last updated: