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POPSMITH

popsmith.com
68/100
EcomScout

POPSMITH receives an EcomScout Rating of S (68/100), ranking #3,406 out of 893,799 Shopify stores we track. This Snacks Food & Beverage store attracts 272.1K visits per year with estimated revenue of $62.3K - $124.6K/mo. It offers 19 products at an average price of $107.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$62.3K - $124.6K/mo
Est. Traffic/mo
22.7K
Products
19
Top Market
US (37%)
Top Channel
social (29%)
Trustpilot
3.9/5 (6)

Store Intelligence Summary

Traffic breakdown: social 29%, organic 14%, direct 12%, referral 11%.

Product pricing: Average price of $107 (range: $9 – $319). Positioned in the premium segment.

Ad spend: Estimated $16.7K/mo in paid search ($200.4K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 3.9/5 based on 6 reviews. Good standing with customers.

Top markets: US (37%), CA (19%), NG (17%).

Best-selling product: The Starter Set ($229). Other top sellers include The Popper, Ultimate Popsmith Set, Oh Sooo Buttery Popcorn Kits.

How is the EcomScout Rating calculated? The S grade (68/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Snacks Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.0M/mo
Total Stores
4,739
Avg Revenue
$2K/mo
Top 10% Threshold
$15K/mo

Competition Breakdown

28%
59%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Snacks market generates $9M/month across 4,739 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 87% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Snacks stores earn $15K+/month
  • This store outperforms 87% of Snacks competitors
  • Chips shows highest opportunity with $1,952 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 53 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
40.3%
Pages/Visit
2.3
Avg. Time on Site
48s
Avg. Product Price
$107

Range: $9 - $319

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Marketing Efficiency74/100
Trustpilot65/100
Revenue Performance58/100

Traffic Sources

social28.5%
organic14.5%
direct12.0%
referral11.4%
paid11.2%

Marketing & Ad Spend

Monthly Ad Spend

$17K

Google Ads estimate

Yearly Ad Budget

$200K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
popcorn132K$0.93$8.6K
popcorn machine17K$0.67$1.6K
garretts popcornEasy8K$0.31$507
popcorn maker8K$0.52$565
popcornopolisEasy7K$7.87$10.2K

Trustpilot Rating

3.9

6 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
37.3%
🇨🇦Canada
19.4%
🇳🇬Nigeria
16.8%
🇬🇧United Kingdom
6.7%
🇮🇳India
5.4%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Shopify Theme

Detecting theme...

Trending Snacks Products

Products gaining popularity in Snacks right now, based on Amazon & Google Trends data.

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

90
$24.98+285%
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

88
$44.79+317%
Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)

Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)

87
$49.99+317%
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

86
$39.06+163%
See all trending Snacks products

Frequently Asked Questions About POPSMITH

Is POPSMITH a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, POPSMITH is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is POPSMITH safe to buy from? Is it a scam?

POPSMITH has a Trustpilot rating of 3.9/5 based on 6 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (68/100).

What is POPSMITH's EcomScout rating and what does it mean?

POPSMITH has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does POPSMITH generate?

POPSMITH receives approximately 272.1K visits per year with estimated monthly revenue of $62.3K - $124.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does POPSMITH use?

We detected 6 Shopify apps on POPSMITH, including Trustpilot, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Snacks store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against POPSMITH. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Snacks store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

POPSMITH Shopify store analysis • SnacksFood & Beverage • Unlikely Dropshipper • Rating: S

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