Pretty Lavish
prettylavish.co.ukPretty Lavish receives an EcomScout Rating of S (73/100), ranking #483 out of 199,057 Shopify stores we track. This Apparel Retail store attracts 8.7M visits per year with estimated revenue of $1.3M - $3.0M/mo. It offers 1.3K products at an average price of $48.
Store descriptionElevated womenswear designed to inspire confidence. Discover Pretty Lavish, where effortless dressing meets quiet luxury. Shop occasion dresses, modern bridesmaid styles, luxury knitwear and versatile pieces designed with timeless appeal for every moment.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 66%, Direct 21%, Mail 4%, Referrals 3%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $48. Mid-range pricing strategy.
Ad spend: Estimated $16/mo in paid search ($192/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.3/5 based on 1,705 reviews. Good standing with customers.
Top markets: GB (63%), FR (8%), US (6%).
Best-selling product: Donation to Tommy's ($0.25). Other top sellers include Sarover Polka Dot Maxi Knit Dress Curve - Chocolate and Cream, Sarover Polka Dot Maxi Knit Dress - Chocolate and Cream, Sascha Frill Detail Knit Midaxi Dress - Tarragon Green.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Donation to Tommy's
$0.25
#2Sarover Polka Dot Maxi Knit Dress Curve - Chocolate and Cream
$65.00
#3Sarover Polka Dot Maxi Knit Dress - Chocolate and Cream
$65.00
#4Sascha Frill Detail Knit Midaxi Dress - Tarragon Green
$62.00
#5Robin Slip Lace Maxi Dress Curve - Chocolate Brown
$82.00
#6Robin Slip Lace Maxi Dress - Chocolate Brown
$82.00
#7Milena Floral Bandeau Knit Midaxi Dress - Chocolate and Cream
$62.00
#8Liora A-Line Midaxi Dress Curve - Black and Cream Polkadot
$88.00
#9Liora A-Line Midaxi Dress - Black and Cream Polkadot
$88.00
#10Kiara Halterneck Maxi Dress - Largescale Poppy Petal Gold
$95.00
Range: $0 - $188
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$16
Google Ads estimate
Yearly Ad Budget
$192
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| pretty lavishEasy | 440 | - | - |
Trustpilot Rating
1,705 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
Klaviyo Reviews
Judge.me Ali Reviews Importer
Sauce: Instagram, TikTok & UGCAnalytics
Hotjar
Google Analytics
Google Tag ManagerPayment
Shopify PaymentsEmail Marketing
Pre-Order
E-commerce Platform
ShopifySales Channels
Similar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
Men's Crew T-Shirts, Multipack, Style G1100
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress
Men's Crew T-Shirts, Multipack, Style G1100
Frequently Asked Questions About Pretty Lavish
Is Pretty Lavish a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Pretty Lavish is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is Pretty Lavish safe to buy from? Is it a scam?
Pretty Lavish has a Trustpilot rating of 4.3/5 based on 1,705 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (73/100).
What is Pretty Lavish's EcomScout rating and what does it mean?
Pretty Lavish has an EcomScout rating of S (73/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Pretty Lavish generate?
Pretty Lavish receives approximately 8.7M visits per year with estimated monthly revenue of $1.3M - $3.0M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Pretty Lavish use?
We detected 3 Shopify apps on Pretty Lavish, including Klaviyo Reviews, Judge.me Ali Reviews Importer, Sauce: Instagram, TikTok & UGC. The store uses the "#f3eee8" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Pretty Lavish. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.