UNDEROUTFIT
underoutfit.comUNDEROUTFIT receives an EcomScout Rating of S (77/100), ranking #104 out of 138,507 Shopify stores we track. This Apparel Retail store attracts 14.5M visits per year with estimated revenue of $906.0K - $2.1M/mo. It offers 371 products at an average price of $40.
Store descriptionUnderoutfit - The most comfortable bras, underwear and shapewear. 180 days to try at home.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Social 28%, Search 21%, Paid Referrals 16%, Direct 14%. Social-dominant traffic points to an influencer or ad-driven model.
Product pricing: Average price of $40. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $48.0K/mo in paid search ($576.5K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 4.3/5 based on 50,793 reviews. Good standing with customers.
Top markets: US (98%), BR (0%), GB (0%).
Best-selling product: 460 The Perfect Neckline Bra ($51.00). Other top sellers include 467 The Infinite Support Bra, 460 The Perfect Neckline Bra, 308 Smoothing At Waist Brief.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1460 The Perfect Neckline Bra
$51.00
#2467 The Infinite Support Bra
$60.00
#3460 The Perfect Neckline Bra
$60.00
#4308 Smoothing At Waist Brief
$24.00
#51149 The Tier 2 Sports Bra
$48.00
#6450 The Pullover Bralette
$44.00
#7Smoothing At Waist Boyshort
$19.99
#83 Pack Everyday-U Boyshort
$19.99
#91149 The Tier 2 Sports Bra
$49.99
#10308 Smoothing At Waist Brief
$24.00
Range: $0 - $200
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$48K
Google Ads estimate
Yearly Ad Budget
$576K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| braEasy | 56K | $1.90 | $97.2K |
| third loveEasy | 37K | $0.11 | $4.7K |
| brasEasy | 32K | $1.87 | $289.7K |
| thirdloveEasy | 31K | $0.11 | $5.5K |
| shapermintEasy | 31K | - | - |
Trustpilot Rating
50,793 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent Trustpilot rating and review volume
Shopify Theme
Top Keywords
Tech Stack & Apps
E-commerce Platform
ShopifyAnalytics
Google Tag ManagerEmail Marketing
CDN
AWS CloudFrontVideo
Fonts
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Frequently Asked Questions About UNDEROUTFIT
Is UNDEROUTFIT a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, UNDEROUTFIT is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is UNDEROUTFIT safe to buy from? Is it a scam?
UNDEROUTFIT has a Trustpilot rating of 4.3/5 based on 50,793 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (77/100).
What is UNDEROUTFIT's EcomScout rating and what does it mean?
UNDEROUTFIT has an EcomScout rating of S (77/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does UNDEROUTFIT generate?
UNDEROUTFIT receives approximately 14.5M visits per year with estimated monthly revenue of $906.0K - $2.1M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does UNDEROUTFIT use?
App detection data for UNDEROUTFIT is being updated. The store uses the "from changing font sizes" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against UNDEROUTFIT. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.