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pupgum.com

pupgum.com
56/100
EcomScout

pupgum.com receives an EcomScout Rating of A+ (56/100), ranking #11,256 out of 482,841 Shopify stores we track. This Pet Supplies Niche store attracts 4.3M visits per year with estimated revenue of $346.0K - $769.0K/mo..

Store descriptionPupGum is a first-of-its-kind chew with ingredients clinically proven to tackle dog breath at the source.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$346.0K - $769.0K/mo
Est. Traffic/mo
360.6K
Products
N/A
Top Market
US (91%)
Top Channel
DisplayAds (46%)
Est. Ad Spend/mo
$93

Store Intelligence Summary

Traffic breakdown: DisplayAds 46%, Direct 15%, SocialPaid 12%, SearchOrganic 8%.

Ad spend: Estimated $93/mo in paid search ($1.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (91%), AU (8%), CA (1%).

How is the EcomScout Rating calculated? The A+ grade (56/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$13.7M/mo
Total Stores
2,905
Avg Revenue
$5K/mo
Top 10% Threshold
$77K/mo

Competition Breakdown

23%
41%
22%
6%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $14M/month across 2,905 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $77K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 225 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
73.6%
Pages/Visit
1.5
Avg. Time on Site
2m 5s

Rating Breakdown

Business Quality90/100
Revenue Performance76/100
Traffic Growth60/100
Marketing Efficiency22/100

Traffic Sources

DisplayAds46.4%
Direct15.3%
SocialPaid12.0%
SearchOrganic7.6%
GenAi7.5%
Referrals3.4%
SocialOrganic3.2%
SearchPaid3.0%
Mail1.5%
Affiliate0.0%

Marketing & Ad Spend

Monthly Ad Spend

$93

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
dog breathEasy1K$5.39$354
dog dental chewsEasy810$1.76$762
dog chewEasy220$1.69$359
dog breath treatsEasy135$3.34$282
dog breath freshenerEasy90$1.05$2

Top Countries

🇺🇸United States
90.9%
🇦🇺Australia
7.9%
🇨🇦Canada
0.8%
🇳🇱Netherlands
0.5%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Enhance product descriptions, add more images, and expand catalog
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

pupgumpup gumpupgum reviewsdog gumoup gum

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

E-commerce Platform

Shopify

Analytics

Microsoft ClarityGoogle Tag ManagerGoogle Analytics

Reviews

Judge.me Product ReviewsJudge.me

Dropshipping

DSers‑AliExpress Dropshipping

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Product Recommendations

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Frequently Asked Questions About pupgum.com

Is pupgum.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, pupgum.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is pupgum.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for pupgum.com. However, our EcomScout rating is A+ (56/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is pupgum.com's EcomScout rating and what does it mean?

pupgum.com has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does pupgum.com generate?

pupgum.com receives approximately 4.3M visits per year with estimated monthly revenue of $346.0K - $769.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does pupgum.com use?

We detected 2 Shopify apps on pupgum.com, including Marquee, Klaviyo Reviews. The store uses the "#000" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against pupgum.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

pupgum.com Shopify store analysis • Pet SuppliesNiche • Unlikely Dropshipper • Rating: A+

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