PURA D'OR
purador.comPURA D'OR receives an EcomScout Rating of S (64/100), ranking #10,799 out of 1,125,961 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 710.8K visits per year with estimated revenue of $35.3K - $68.6K/mo. It offers 129 products at an average price of $25.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 72%, direct 11%, paid 4%, referral 2%.
Product pricing: Average price of $25 (range: $17 – $50). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $11.3K/mo in paid search ($136.1K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 2.8/5 based on 13 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (77%), IN (8%), VN (5%).
Best-selling product: Original Gold Label Anti Hair-Thinning* Biotin Shampoo 16 oz ($29.99). Other top sellers include Hair Thinning Shampoo Therapy Shampoo and Conditioner Original Scent, Hair Thinning Therapy Energizing Scalp Serum 4 oz Hair Regrowth Tonic, Clinically Formulated Biotin Shampoo and Conditioner Set 16oz.
Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care market generates $11M/month across 4,930 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •77% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Hair Care stores earn $36K+/month
- •This store outperforms 94% of Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
- •231 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Hair Care
Best Selling Products
#1Original Gold Label Anti Hair-Thinning* Biotin Shampoo 16 oz
$29.99
#2Hair Thinning Shampoo Therapy Shampoo and Conditioner Original Scent
$38.99
#3Hair Thinning Therapy Energizing Scalp Serum 4 oz Hair Regrowth Tonic
$24.99
#4Clinically Formulated Biotin Shampoo and Conditioner Set 16oz
$49.99
#5Pure Cold Pressed Organic Argan Oil Gold 4 oz Hair Regrowth Tonic
$16.99
#6Castor Oil Includes 2 Empty Bonus Applicators - 100% Pure USDA Organic 4oz Hair Regrowth Tonic
$16.99
#7USDA Natural Organic 100% Rosehip Oil Hair Relaxer Skin Rejuvenator 4 oz Hair Regrowth Tonic
$16.99
#8Hair Thinning Therapy Shampoo 16 oz (packaging may vary)
$24.99
#9Deep Moisturizing Biotin Conditioner 16 oz
$19.99
#1020% Vitamin C Anti-Aging Serum 4 oz For All Skin Types
$19.99
Range: $17 - $50
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$11K
Google Ads estimate
Yearly Ad Budget
$136K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| shampooEasy | 40K | $0.06 | $41 |
| argan oilEasy | 26K | $0.68 | $2.2K |
| peppermint oilEasy | 18K | $0.27 | $1.5K |
| vitamin e oilEasy | 11K | $0.66 | $770 |
| wellaEasy | 10K | $0.77 | $5.1K |
Trustpilot Rating
13 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
Shopify Theme
Tech Stack & Apps
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PageFly Landing Page Builder
Loox Photo Reviews
Vitals
Omnisend
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View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends
K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)
Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set
Frequently Asked Questions About PURA D'OR
Is PURA D'OR a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, PURA D'OR is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is PURA D'OR safe to buy from? Is it a scam?
PURA D'OR has a Trustpilot rating of 2.8/5 based on 13 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (64/100).
What is PURA D'OR's EcomScout rating and what does it mean?
PURA D'OR has an EcomScout rating of S (64/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does PURA D'OR generate?
PURA D'OR receives approximately 710.8K visits per year with estimated monthly revenue of $35.3K - $68.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does PURA D'OR use?
We detected 14 Shopify apps on PURA D'OR, including Zipify Pages, OneClick Upsell, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against PURA D'OR. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.