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Purely Professional

purelyprofessional.dk
A+
57/100
EcomScout

Purely Professional receives an EcomScout Rating of A+ (57/100), ranking #26,683 out of 1,222,479 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 58.7K visits per year with estimated revenue of $3.7K - $7.3K/mo. It offers 86 products at an average price of DKK 301.

Analysis by EcomScout Research Team · How we calculate ratings

Hair CareBeauty & Personal CareShampoo & Conditioner
Est. Revenue/mo
$3.7K - $7.3K/mo
Est. Traffic/mo
4.9K
Products
86
Top Market
DK (100%)
Top Channel
N/A
Trustpilot
4.4/5 (188)

Store Intelligence Summary

Product pricing: Average price of DKK 301 (range: DKK 29 – DKK 449) — ≈ $45 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 4.4/5 based on 188 reviews. Good standing with customers.

Top markets: DK (100%).

Best-selling product: Shampoo 4 - 1000 ml (DKK 429). Other top sellers include Treatment 1 - 150 ml, Conditioner 2 - 1000 ml, Shampoo 0 - 1000 ml.

How is the EcomScout Rating calculated? The A+ grade (57/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$12.7M/mo
Total Stores
5,325
Avg Revenue
$2K/mo
Top 10% Threshold
$35K/mo

Competition Breakdown

35%
40%
17%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Hair Care market generates $13M/month across 5,325 stores
  • •4% are enterprise stores (>$100K/mo) — achievable market
  • •75% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Hair Care stores earn $35K+/month
  • •This store outperforms 93% of Hair Care competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •236 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Hair Care

Shop96%Block79%Judge.me Product Reviews45%Klaviyo: Email Marketing & SMS40%

Best Selling Products

Shampoo 4 - 1000 ml#1

Shampoo 4 - 1000 ml

DKK 429≈ $64

Treatment 1 - 150 ml#2

Treatment 1 - 150 ml

DKK 259≈ $39

Conditioner 2 - 1000 ml#3

Conditioner 2 - 1000 ml

DKK 449≈ $67

Shampoo 0 - 1000 ml#4

Shampoo 0 - 1000 ml

DKK 429≈ $64

Conditioner 1 - 300 ml#5

Conditioner 1 - 300 ml

DKK 199≈ $30

Conditioner 1 - 1000 ml#6

Conditioner 1 - 1000 ml

DKK 449≈ $67

Multi Base#7

Multi Base

DKK 339≈ $51

Day#8

Day

DKK 309≈ $46

Shampoo 1 - 1000 ml#9

Shampoo 1 - 1000 ml

DKK 429≈ $64

Serum#10

Serum

DKK 399≈ $60

Analyzing...
Bounce Rate
36.3%
Pages/Visit
1.7
Avg. Time on Site
22s
Avg. Product Price
DKK 301

≈ $45 USD

Range: DKK 29 - DKK 449

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth65/100
Revenue Performance50/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.4

188 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (7)

Klaviyo: Email Marketing & SMSJudge.me Product Reviews5.0BlockEmbed initRivoStackdiscountsTrustpilot3.5

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free

Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free

60
$8.67-11%
ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends

ArtNaturals Rosemary Oil for Hair Growth & Castor Oil Set, 4 oz, Women Men | Lightweight Scalp Treatment Formula, Includes Scalp Massager, Nourishes Hair & Helps Reduce Split Ends

59
$11.71-11%
K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)

K18 Leave-In Molecular Repair Hair Mask - Peptide Hair Treatment Mask for Bleach, Color, Chemical + Heat Damaged Strands - Immediate + Lasting Damage Reversal in 4 Minutes (0.5 Fl oz)

57
$29.00+29%
Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set

Miracle Curls: Shampoo, Conditioner, Deep Conditioner, Refresher Gel, Detangling Milk, Oil Treatment 6-Piece Set

57
$35.99-11%
Explore all trending products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

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Frequently Asked Questions About Purely Professional

Is Purely Professional a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Purely Professional is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Purely Professional safe to buy from? Is it a scam?

Purely Professional has a Trustpilot rating of 4.4/5 based on 188 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (57/100).

What is Purely Professional's EcomScout rating and what does it mean?

Purely Professional has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Purely Professional generate?

Purely Professional receives approximately 58.7K visits per year with estimated monthly revenue of $3.7K - $7.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Purely Professional use?

We detected 7 Shopify apps on Purely Professional, including Klaviyo: Email Marketing & SMS, Judge.me Product Reviews, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Purely Professional. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Purely Professional Shopify store analysis • Hair Care • Beauty & Personal Care • Unlikely Dropshipper • Rating: A+

Last updated: August 16, 2026

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