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purora.at

purora.at
B+
50/100
EcomScout

purora.at receives an EcomScout Rating of B+ (50/100), ranking #51,492 out of 1,190,454 Shopify stores we track. This Nutrition Health & Wellness store attracts 413.6K visits per year with estimated revenue of $54.7K - $109.3K/mo. It offers 114 products at an average price of €35.

Analysis by EcomScout Research Team · How we calculate ratings

NutritionHealth & WellnessMeal Replacement
Est. Revenue/mo
$54.7K - $109.3K/mo
Est. Traffic/mo
34.5K
Products
114
Top Market
DE (82%)
Top Channel
direct (66%)

Store Intelligence Summary

Traffic breakdown: direct 66%, organic 26%, referral 8%.

Product pricing: Average price of €35 (range: €4 – €245) — ≈ $38 USD. Budget-friendly positioning targeting volume sales.

0

Top markets: DE (82%), AT (18%).

Best-selling product: Showmaster Paket (€245.25). Other top sellers include Starter Spotlight Paket, Der Purora Mixer, PUR DU Kochbuch.

How is the EcomScout Rating calculated? The B+ grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Nutrition Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.4M/mo
Total Stores
490
Avg Revenue
$3K/mo
Top 10% Threshold
$42K/mo

Competition Breakdown

30%
43%
18%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Nutrition market generates $1M/month across 490 stores
  • •5% are enterprise stores (>$100K/mo) — achievable market
  • •73% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Nutrition stores earn $42K+/month
  • •This store outperforms 93% of Nutrition competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Nutrition

Shop88%Block86%Klaviyo: Email Marketing & SMS53%Judge.me Product Reviews50%

Best Selling Products

Showmaster Paket#1

Showmaster Paket

€245.25≈ $267

Starter Spotlight Paket#2

Starter Spotlight Paket

€171.50≈ $187

Der Purora Mixer#3

Der Purora Mixer

€159.99≈ $174

PUR DU Kochbuch#4

PUR DU Kochbuch

€39.99≈ $44

 PORRIDGE PLUS - Erdbeere, Kokos, Acerola#5

 PORRIDGE PLUS - Erdbeere, Kokos, Acerola

€4.49≈ $4.89

 PORRIDGE PLUS - Wildheidelbeere, Apfel, Guarana#6

 PORRIDGE PLUS - Wildheidelbeere, Apfel, Guarana

€4.49≈ $4.89

PORRIDGE PLUS - Schoko, Cashew, Maca#7

PORRIDGE PLUS - Schoko, Cashew, Maca

€4.49≈ $4.89

 SMOOTHIE PLUS - Mango, Kokos, Ginseng#8

 SMOOTHIE PLUS - Mango, Kokos, Ginseng

€5.99≈ $6.53

 SMOOTHIE PLUS - Erdbeere, Acerola, Hericium#9

 SMOOTHIE PLUS - Erdbeere, Acerola, Hericium

€5.99≈ $6.53

 PORRIDGE PLUS - Spirulina, Kokos, Ananas#10

 PORRIDGE PLUS - Spirulina, Kokos, Ananas

€4.49≈ $4.89

Analyzing...
Bounce Rate
41.7%
Pages/Visit
2.9
Avg. Time on Site
10m 8s
Avg. Product Price
€35

≈ $38 USD

Range: €4 - €245

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100
Marketing Efficiency7/100

Traffic Sources

direct66.1%
organic25.6%
referral8.3%
paid0.0%
social0.0%

Top Countries

🇩🇪Germany
81.9%
🇦🇹Austria
18.1%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (8)

Pre-OrderKlaviyo: Email Marketing & SMSShopUpPromote Affiliate MarketingBack in StockBuy Button channelBlockVitals4.9

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
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Frequently Asked Questions About purora.at

Is purora.at a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, purora.at is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is purora.at safe to buy from? Is it a scam?

We don't have Trustpilot review data for purora.at. However, our EcomScout rating is B+ (50/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is purora.at's EcomScout rating and what does it mean?

purora.at has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does purora.at generate?

purora.at receives approximately 413.6K visits per year with estimated monthly revenue of $54.7K - $109.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does purora.at use?

We detected 8 Shopify apps on purora.at, including Pre-Order, Klaviyo: Email Marketing & SMS, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Nutrition store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against purora.at. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Nutrition store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

purora.at Shopify store analysis • Nutrition • Health & Wellness • Unlikely Dropshipper • Rating: B+

Last updated: August 10, 2026

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