Purus Labs
puruslabs.comPurus Labs receives an EcomScout Rating of B (31/100), ranking #34,100 out of 139,269 Shopify stores we track. This Wellness Healthcare store attracts 83.4K visits per year with estimated revenue of $4.2K - $9.7K/mo. It offers 27 products at an average price of $30.
Store descriptionPurus Labs formulas are systematically forged from science and research by real scientists and athletes. With products supported by published, human scientific data, we address all forms of increasing exercise performance and promoting a healthy lifestyle.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $30 (range: $10 – $59). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $175/mo in paid search ($2.1K/yr). Lean ad budget — primarily relying on organic or social channels.
0Top markets: VN (50%), US (29%), PK (18%).
Best-selling product: Purus Labs® Everyday Amino - Recovery & Health Support ($19.99). Other top sellers include Purus Labs® ConDense Pre Workout, Purus Labs® Myofeed Protein 2lb - Premium Blended Protein, Purus Labs® D-Pol - Boost Natural Testosterone.
Wellness Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Wellness market generates $53M/month across 2,085 stores
- •26% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Wellness stores earn $263K+/month
- •This store outperforms 90% of Wellness competitors
- •Low average order value ($0) — consider bundling or upsells
- •543 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Purus Labs® Everyday Amino - Recovery & Health Support
$19.99
#2Purus Labs® ConDense Pre Workout
$34.99
#3Purus Labs® Myofeed Protein 2lb - Premium Blended Protein
$58.99
#4Purus Labs® D-Pol - Boost Natural Testosterone
$39.99
#5Purus Labs KetoFeed® Protein
$58.99
#6Purus Labs Shaker
$9.99
#7Purus Labs® NOXygen Liquid Capsules - Pre-Workout Accelerator
$29.99
#8Purus Labs® NOXygen Powder - Pre-Workout Accelerator
$24.99
#9Purus Labs® MyoWhey - Premium Whey Protein
$29.99
#10Purus Labs® Creatine Monohydrate - Unflavored
$19.99
Range: $10 - $59
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$175
Google Ads estimate
Yearly Ad Budget
$2K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| noxygenEasy | 810 | - | - |
| c4 mass | 750 | - | - |
| purus labsEasy | 360 | $1.10 | $9 |
| purus labs muscle marinade | 260 | - | - |
| keto baking company | 250 | - | - |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Encourage customer reviews, respond to feedback, and improve customer service
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Advanced Predictive Search
Klaviyo Reviews
C: Mega Menu
Judge.me Ali Reviews ImporterE-commerce Platform
ShopifyAnalytics
Google Analytics
Google Tag ManagerVideo
CDN
AWS CloudFrontEmail Marketing
Reviews
Similar Stores
View all →Trending Wellness Products
Products gaining popularity in Wellness right now, based on Amazon & Google Trends data.
Nature’s Bounty Zinc 50mg, Immune Support & Antioxidant Supplement, Promotes Skin Health, 1 Caplet Per Day, Gluten Free, 250 Vegetarian Caplets
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser, Aromatherapy, Soap and Candle Making, Lavender Essential Oil, Lavender Oil, 4 Fl Oz
Lagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)
Nature's Bounty Magnesium 500 mg Tablets, High Potency Magnesium Supplement for Bone & Muscle Health, Whole Body Support, 200 Count (Pack of 1)
Frequently Asked Questions About Purus Labs
Is Purus Labs a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Purus Labs is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is Purus Labs safe to buy from? Is it a scam?
We don't have Trustpilot review data for Purus Labs. However, our EcomScout rating is B (31/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is Purus Labs's EcomScout rating and what does it mean?
Purus Labs has an EcomScout rating of B (31/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Purus Labs generate?
Purus Labs receives approximately 83.4K visits per year with estimated monthly revenue of $4.2K - $9.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Purus Labs use?
We detected 4 Shopify apps on Purus Labs, including Advanced Predictive Search, Klaviyo Reviews, C: Mega Menu and more. The store uses the "Updated copy of IMPACT 2025" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Wellness store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Purus Labs. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Wellness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.