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rachelparcell.com

rachelparcell.com
39/100
EcomScout

rachelparcell.com receives an EcomScout Rating of B (39/100), ranking #21,314 out of 139,202 Shopify stores we track. This Apparel Retail store attracts 70.5K visits per year with estimated revenue of $3.4K - $7.9K/mo..

Store descriptionShop chic women’s dresses and charming girl’s dresses—covetable collections from Rachel Parcell designed to elevate your everyday.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$3.4K - $7.9K/mo
Est. Traffic/mo
5.9K
Products
N/A
Top Market
US (100%)
Top Channel
N/A
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (100%).

How is the EcomScout Rating calculated? The B grade (39/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 84% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
54.6%
Pages/Visit
1.9
Avg. Time on Site
43s

Rating Breakdown

Business Quality100/100
Trustpilot45/100
Traffic Growth35/100
Revenue Performance31/100
Marketing Efficiency14/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
rachelparcell360--
lucky chouette usa110$0.31-
ageplay apparel55$0.26-
rachel purcell44--
doucet dresses40--

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Enhance product descriptions, add more images, and expand catalog
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

rachel parcel home tourrachel parcellrachel parcell dress redskalla sistersparcell

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

E-commerce Platform

Shopify

Pre-Order

Pre-Order

Sales Channels

ShopFacebook & Instagram

Customer Support

Gorgias

Payment

Shopify Payments

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

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Frequently Asked Questions About rachelparcell.com

Is rachelparcell.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, rachelparcell.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is rachelparcell.com safe to buy from? Is it a scam?

rachelparcell.com has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B (39/100).

What is rachelparcell.com's EcomScout rating and what does it mean?

rachelparcell.com has an EcomScout rating of B (39/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does rachelparcell.com generate?

rachelparcell.com receives approximately 70.5K visits per year with estimated monthly revenue of $3.4K - $7.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does rachelparcell.com use?

We detected 1 Shopify apps on rachelparcell.com, including Klaviyo Reviews. The store uses the "BFCM 11/29 | KU" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against rachelparcell.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

rachelparcell.com Shopify store analysis • ApparelRetail • Unlikely Dropshipper • Rating: B

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