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Real Men Apparel Company

rmac.store
68/100
EcomScout

Real Men Apparel Company receives an EcomScout Rating of S (68/100), ranking #6,132 out of 1,189,511 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 2.1M visits per year with estimated revenue of $115.5K - $250.3K/mo. It offers 117 products at an average price of $41.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$115.5K - $250.3K/mo
Est. Traffic/mo
177.0K
Products
117
Top Market
US (80%)
Top Channel
organic (37%)
Trustpilot
3.8/5 (2)

Store Intelligence Summary

Traffic breakdown: organic 37%, direct 24%, social 16%, referral 3%.

Product pricing: Average price of $41 (range: $30 – $75). Mid-range pricing strategy.

Ad spend: Estimated $939/mo in paid search ($11.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.8/5 based on 2 reviews. Good standing with customers.

Top markets: US (80%), AU (3%), CA (2%).

Best-selling product: Brushed Nylon 12in Boxer Briefs V-Fly 3pk Black ($49.99). Other top sellers include Modal 7in Boxer Briefs No Fly 3pk Black/Cyan/Gray, Modal 7in Boxer Briefs V-FLY 3pk Slate/Heather Gray/Blue, Nylon 0in Sport Briefs No Fly 4pk Blue/Gray/Dark Blue/Dark Gray.

How is the EcomScout Rating calculated? The S grade (68/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$30.3M/mo
Total Stores
8,319
Avg Revenue
$4K/mo
Top 10% Threshold
$71K/mo

Competition Breakdown

31%
34%
22%
5%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $30M/month across 8,319 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $71K+/month
  • This store outperforms 95% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 624 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
40.0%
Pages/Visit
5.9
Avg. Time on Site
2m 52s
Avg. Product Price
$41

Range: $30 - $75

Rating Breakdown

Traffic Growth85/100
Business Quality75/100
Trustpilot65/100
Revenue Performance61/100
Marketing Efficiency55/100

Traffic Sources

organic37.1%
direct24.2%
social16.3%
referral3.3%
paid1.1%

Marketing & Ad Spend

Monthly Ad Spend

$939

Google Ads estimate

Yearly Ad Budget

$11K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
long johnsEasy14K$0.93$166
men's underwear4K$0.69$458
mens swimwearEasy3K$1.41$7.4K
gay underwearEasy2K$0.18$143
aswemoveEasy840--

Trustpilot Rating

3.8

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
80.3%
🇦🇺Australia
3.3%
🇨🇦Canada
2.0%
🇬🇧United Kingdom
1.8%
🇲🇽Mexico
1.6%

Analysis

Strengths

  • Excellent traffic and growth metrics

Shopify Theme

Detecting theme...

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LifeStraw Personal Water Filter for Hiking, Travel and Emergency, Blue, 1PK | Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, Removes Bacteria & Parasites

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LHKNL Headlamp Flashlight, Lumen Bright Head Lamps LED Rechargeable Camping | Ultra-Light, with White Red Light, 2-Pack Waterproof Motion Sensor Headlight, 8 Modes for Outdoor Running Hiking Fishing

LHKNL Headlamp Flashlight, Lumen Bright Head Lamps LED Rechargeable Camping | Ultra-Light, with White Red Light, 2-Pack Waterproof Motion Sensor Headlight, 8 Modes for Outdoor Running Hiking Fishing

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LifeStraw Peak Series Personal Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, 1 Pack, Mountain Blue

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Frequently Asked Questions About Real Men Apparel Company

Is Real Men Apparel Company a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Real Men Apparel Company is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Real Men Apparel Company safe to buy from? Is it a scam?

Real Men Apparel Company has a Trustpilot rating of 3.8/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (68/100).

What is Real Men Apparel Company's EcomScout rating and what does it mean?

Real Men Apparel Company has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Real Men Apparel Company generate?

Real Men Apparel Company receives approximately 2.1M visits per year with estimated monthly revenue of $115.5K - $250.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Real Men Apparel Company use?

We detected 9 Shopify apps on Real Men Apparel Company, including Pre-Order, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Real Men Apparel Company. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Real Men Apparel Company Shopify store analysis • Outdoor GearSports & Outdoors • Likely Dropshipper • Rating: S

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