Traffic breakdown: organic 32%, direct 23%, social 10%, paid 8%.
Product pricing: Average price of $17 (range: $1 – $35). Budget-friendly positioning targeting volume sales.
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Top markets: US (100%).
Best-selling product: Pop Mart THE MONSTERS - Exciting Macaron Vinyl Face Blind Box ($27.99). Other top sellers include Pop Mart THE MONSTERS Big into Energy Series-Vinyl Plush Pendant Blind Box, Handmade flower accessories$12.99-$31.99, POP MART Mickey Family Cute Together Keychain Series Figures.
How is the EcomScout Rating calculated? The B grade (30/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.