Traffic breakdown: Direct 71%, SearchPaid 15%, SearchOrganic 6%, SocialOrganic 4%. High direct traffic suggests strong brand recognition.
Product pricing: Average price of ¥2,325 (range: ¥330 – ¥4,356) — ≈ $16 USD. Budget-friendly positioning targeting volume sales.
Top markets: JP (100%).
Best-selling product: トドラー(90-100cm) ショートパンツ NIKE(ナイキ) NKB B NK DF ICON WOVEN SHORT (¥1,595). Other top sellers include キッズ(105-120cm) Tシャツ JORDAN(ジョーダン) JDB MJ JD AIR STRETCH SS CREW, ベビー(65-80cm) セット商品 JORDAN(ジョーダン) JHN LONG SLEEVE ESST BOX SET, 【公式限定】キッズ(105-120cm) ショートパンツ NIKE(ナイキ) NKB B NK DF ICON WOVEN SHORT.
How is the EcomScout Rating calculated? The C+ grade (30/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.