rusty.com.au
rusty.com.aurusty.com.au receives an EcomScout Rating of S (59/100), ranking #20,499 out of 1,125,961 Shopify stores we track. This Surf Clothing Fashion & Apparel store attracts 1.9M visits per year with estimated revenue of $168.4K - $365.0K/mo. It offers 546 products at an average price of A$103.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 53%, direct 21%, paid 14%, social 6%.
Product pricing: Average price of A$103 (range: A$56 – A$150) — ≈ $68 USD. Mid-range pricing strategy.
Ad spend: Estimated $10/mo in paid search ($120/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: AU (73%), NZ (13%), US (3%).
Best-selling product: Two Tides Zip Through Sherpa Fleece (A$149.99). Other top sellers include 2K Sing Fleece Hoodie, Hoodus 24" Baggy Boardshort, It Gyrl Low Rise Capri Cargo Pant.
Surf Clothing Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Surf Clothing market generates $0M/month across 18 stores
- •83% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Surf Clothing stores earn $13K+/month
- •This store outperforms 85% of Surf Clothing competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Surf Clothing
Best Selling Products
#1Two Tides Zip Through Sherpa Fleece
A$149.99≈ $99
#22K Sing Fleece Hoodie
A$129.99≈ $86
#3Hoodus 24" Baggy Boardshort
A$109.99≈ $73
#4It Gyrl Low Rise Capri Cargo Pant
A$129.99≈ $86
#5Flip Daddy 22" Elastic Waist Boardshort
A$99.99≈ $66
#6Infinity Graphic Tee
A$69.99≈ $46
#7Tombstones 24" Baggy Boardshort
A$109.99≈ $73
#8Kinetic Panel Heavy Tee
A$79.99≈ $53
#9Fixed Competition Revolution 23" Boardshort
A$59.99≈ $40
#10Flip Mommy Low Rise Baggy Jean
A$129.99≈ $86
≈ $68 USD
Range: A$56 - A$150
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$10
Google Ads estimate
Yearly Ad Budget
$120
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
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Frequently Asked Questions About rusty.com.au
Is rusty.com.au a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, rusty.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is rusty.com.au safe to buy from? Is it a scam?
We don't have Trustpilot review data for rusty.com.au. However, our EcomScout rating is S (59/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is rusty.com.au's EcomScout rating and what does it mean?
rusty.com.au has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does rusty.com.au generate?
rusty.com.au receives approximately 1.9M visits per year with estimated monthly revenue of $168.4K - $365.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does rusty.com.au use?
We detected 9 Shopify apps on rusty.com.au, including Shop, Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Surf Clothing store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against rusty.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Surf Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.