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selkiecollection.com

selkiecollection.com

A fanciful ready-to-wear brand full of magic, from the co-founder of Wildfox. Find yourself in Selkie.

61/100
EcomScout Rating
Rank #3,449 of 126,507
Products
695
Category Rank
#481
in Apparel

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.9M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$9K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $9K+/month
  • This store outperforms 83% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market

Best Selling Products

Analyzing...
Bounce Rate
54.8%
Pages/Visit
6.5
Avg. Time on Site
2m 23s
Avg. Product Price
$259

Range: $259 - $259

Rating Breakdown

Revenue Performance80/100
Business Quality76/100
Traffic Growth65/100
Marketing Efficiency50/100

Traffic Sources

Direct49.3%
Search35.5%
Social10.1%
Referrals4.4%
Paid Referrals0.6%
Mail0.2%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$24K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
selkieEasy38K$1.82$6
selkie dressEasy3K--
selkie puff dressEasy2K--
selkie clothingEasy840--
selkie collectionEasy320--

Top Countries

🇺🇸United States
70.0%
🇬🇧United Kingdom
5.5%
🇦🇺Australia
3.2%
🇨🇦Canada
2.7%
🇵🇱Poland
2.7%

Analysis

Strengths

  • Strong revenue performance and growth

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Top Keywords

selkieselkie dressesselkie dressselkie wedding dressselkie swimwear

Tech Stack & Apps

Browse All Apps →

JavaScript

jQuery

E-commerce Platform

Shopify

Sales Channels

Shop

Customer Support

Gorgias

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Loyalty

Smile.io Rewards & Loyalty

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

84
$8.79+31%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

83
$17.99+31%
WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

83
$1073.78+31%
YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

78
$1168.24+31%
See all trending Apparel products

Frequently Asked Questions About selkiecollection.com

Is selkiecollection.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, selkiecollection.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is selkiecollection.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for selkiecollection.com. However, our EcomScout rating is S (61/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is selkiecollection.com's EcomScout rating and what does it mean?

selkiecollection.com has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does selkiecollection.com generate?

selkiecollection.com receives approximately 8.5M visits per year with estimated monthly revenue of $2.6M - $5.9M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does selkiecollection.com use?

We detected 6 Shopify apps on selkiecollection.com, including Embed Any Social Media w/ Link, Advanced Predictive Search, Klaviyo Reviews and more. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against selkiecollection.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

selkiecollection.com Shopify store analysis • ApparelRetail • Likely Dropshipper • Rating: S

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