Serge Lutens
sergelutens.euSerge Lutens receives an EcomScout Rating of A+ (59/100), ranking #20,549 out of 1,190,205 Shopify stores we track. This Fragrance and Makeup Beauty & Personal Care store attracts 234.0K visits per year with estimated revenue of $70.3K - $136.7K/mo. It offers 279 products at an average price of €141.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 33%, direct 31%, paid 25%, referral 7%.
Product pricing: Average price of €141 (range: €54 – €273) — ≈ $154 USD. Positioned in the premium segment.
Ad spend: Estimated $23/mo in paid search ($276/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 2.5/5 based on 65 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (30%), IT (19%), DE (11%).
Best-selling product: Spectral Loose powder (€74). Other top sellers include La Nuit Tombée, Ambre sultan, Iris silver mist.
Fragrance and Makeup Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fragrance and Makeup market generates $0M/month across 5 stores
- •40% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Fragrance and Makeup stores earn $117K+/month
- •This store outperforms 97% of Fragrance and Makeup competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Fragrance and Makeup
Best Selling Products
≈ $154 USD
Range: €54 - €273
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$23
Google Ads estimate
Yearly Ad Budget
$276
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| datura noirEasy | 135 | $0.49 | - |
| aerin amber musk perfumeEasy | 44 | - | - |
Trustpilot Rating
65 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
L'Oreal Paris Infallible 3-Second Setting Spray Mist, Microfine Mist for up to 36HR Wear, Clear, 1.76 oz
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
Color Changing Foundation Stick, White Foundation for Mature Skin, Medium | Foundation Stick with Detachable Brush Moisturizing, Long-lasting Dewy Finish, Primer for Face Before Makeup Even Skin Tone
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz
Frequently Asked Questions About Serge Lutens
Is Serge Lutens a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Serge Lutens is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Serge Lutens safe to buy from? Is it a scam?
Serge Lutens has a Trustpilot rating of 2.5/5 based on 65 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (59/100).
What is Serge Lutens's EcomScout rating and what does it mean?
Serge Lutens has an EcomScout rating of A+ (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Serge Lutens generate?
Serge Lutens receives approximately 234.0K visits per year with estimated monthly revenue of $70.3K - $136.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Serge Lutens use?
We detected 5 Shopify apps on Serge Lutens, including Back in Stock, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fragrance and Makeup store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Serge Lutens. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrance and Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.