serioussteel.com
serioussteel.comserioussteel.com receives an EcomScout Rating of B (33/100), ranking #31,644 out of 139,120 Shopify stores we track. This Fitness Sports & Outdoors store attracts 178.3K visits per year with estimated revenue of $4.0K - $9.2K/mo. It offers 201 products at an average price of $16.
Store descriptionLeading provider of pull up assist bands, wrist wraps, lifting accessories and strength and fitness equipment.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 89%, Direct 6%, Paid Referrals 4%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $16 (range: $7 – $23). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $4.0K/mo in paid search ($47.4K/yr). Lean ad budget — primarily relying on organic or social channels.
0Top markets: US (74%), CA (10%), DE (8%).
Best-selling product: Basic Lifting Straps ($12.90). Other top sellers include Weightlifting Thumb Tape, Ankle Cuff, Tricep Strap & Ab Strap.
Fitness Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fitness market generates $2M/month across 1,464 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •85% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Fitness stores earn $17K+/month
- •This store outperforms 90% of Fitness competitors
- •Weights shows highest opportunity with $1,737 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
Best Selling Products
Range: $7 - $23
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$4K
Google Ads estimate
Yearly Ad Budget
$47K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| resistance bandsEasy | 41K | $0.54 | $2.2K |
| exercise bandsEasy | 8K | $0.59 | $963 |
| spud incEasy | 2K | - | - |
| stretch bandsEasy | 2K | $0.55 | $287 |
| resistance band setEasy | 1K | $0.66 | $42 |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Trustpilot rating and review volume need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
スマホナビゲーション｜リテリア Navigation0
Klaviyo Reviews
Qe Slider ‑ Carousel Slider
Judge.me Ali Reviews ImporterE-commerce Platform
ShopifySales Channels
Search
Payment
Shopify PaymentsEmail Marketing
Reviews
Similar Stores
View all →Trending Fitness Products
Products gaining popularity in Fitness right now, based on Amazon & Google Trends data.
Jump Rope, Tangle-Free Rapid Speed Jumping Rope Cable with Ball Bearings for Women, Men & Kids, Adjustable Steel Jump Rope with Foam Handles for Home Gym Exercise Fitness Workout Equipment & Slim Body
Yes4All Adjustable Weighted Vest, Removable Cast Iron Weight Blocks, Adjustable Resistance for Strength Training, Cardio, HIIT and Running, Weighted Vest for Women and Men with Shoulder Webbing, 45 lb
Amazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning
Walking Pad Treadmill for Home - Folding Treadmills with Handle Bar Portable Compact Fold up Indoor Foldable Handles Electric Walk Pads Small Spaces Mini Running Quiet Under Bed Office
Frequently Asked Questions About serioussteel.com
Is serioussteel.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, serioussteel.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is serioussteel.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for serioussteel.com. However, our EcomScout rating is B (33/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is serioussteel.com's EcomScout rating and what does it mean?
serioussteel.com has an EcomScout rating of B (33/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does serioussteel.com generate?
serioussteel.com receives approximately 178.3K visits per year with estimated monthly revenue of $4.0K - $9.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does serioussteel.com use?
We detected 4 Shopify apps on serioussteel.com, including スマホナビゲーション｜リテリア Navigation, Klaviyo Reviews, Qe Slider ‑ Carousel Slider and more. The store uses the "SeriousSteelFitness/symmetry" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fitness store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against serioussteel.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fitness store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.