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61/100
EcomScout

Sermilitar receives an EcomScout Rating of S (61/100), ranking #3,768 out of 138,625 Shopify stores we track. This Survival & Tactical Niche store attracts 1.1M visits per year with estimated revenue of $84.1K - $196.2K/mo. It offers 1.9K products at an average price of $80.

Store descriptionClothing, tactical gear, tactical accessories, and military equipment for police and military. Shop online with shipping across Europe and at the best price.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$84.1K - $196.2K/mo
Est. Traffic/mo
90.5K
Products
1.9K
Top Market
ES (34%)
Top Channel
Search (50%)
Trustpilot
4.6/5 (112)

Store Intelligence Summary

Traffic breakdown: Search 50%, Direct 36%, Referrals 5%, Social 4%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $80. Mid-range pricing strategy.

Customer trust: Trustpilot score 4.6/5 based on 112 reviews. Excellent reputation — customers rate this store highly.

Top markets: ES (34%), PT (19%), FR (6%).

Best-selling product: Montura para gafas WX Saint - Wiley X ($74.99). Other top sellers include Botiquín Mini Hybrid IFAK - GTW Gear, Anclaje de linterna para rail picatinny GM06 - Nitecore, Accesorio para anclaje de portagrilletes al sistema Molle - TCH.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Survival & Tactical Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$3.8M/mo
Total Stores
157
Avg Revenue
$24K/mo
Top 10% Threshold
$230K/mo

Competition Breakdown

31%
30%
10%
27%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Survival & Tactical market generates $4M/month across 157 stores
  • 27% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Survival & Tactical stores earn $230K+/month
  • This store outperforms 90% of Survival & Tactical competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
40.9%
Pages/Visit
4.8
Avg. Time on Site
1m 32s
Avg. Product Price
$80

Range: $0 - $10600

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Revenue Performance61/100
Traffic Growth55/100
Marketing Efficiency21/100

Traffic Sources

Search50.0%
Direct35.6%
Referrals4.7%
Social4.3%
Paid Referrals2.3%
Mail1.8%

Trustpilot Rating

4.6

112 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇪🇸Spain
33.9%
🇵🇹Portugal
19.2%
🇫🇷France
6.4%
🇩🇪Germany
4.4%
🇮🇹Italy
3.4%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics

Shopify Theme

Detecting theme...

Top Keywords

sermilitarmochila militarser militarradar 1957k9 patches

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyOpenCart

Reviews

TrustpilotTrustpilotJudge.me Product ReviewsJudge.me

Countdown

Countdown Timer

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Forms

Shopify Forms

Analytics

Google Analytics

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Frequently Asked Questions About Sermilitar

Is Sermilitar a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Sermilitar is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Sermilitar safe to buy from? Is it a scam?

Sermilitar has a Trustpilot rating of 4.6/5 based on 112 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (61/100).

What is Sermilitar's EcomScout rating and what does it mean?

Sermilitar has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Sermilitar generate?

Sermilitar receives approximately 1.1M visits per year with estimated monthly revenue of $84.1K - $196.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Sermilitar use?

We detected 4 Shopify apps on Sermilitar, including Klaviyo Reviews, Okas Live Search & Filter, Judge.me Ali Reviews Importer and more. The store uses the "Updated copy of Copia actualizada de Prestige 1..." Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Survival & Tactical store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Sermilitar. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Survival & Tactical store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Sermilitar Shopify store analysis • Survival & TacticalNiche • Unlikely Dropshipper • Rating: S

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