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SHADES by Eric Kuster

shadesbyerickuster.com
60/100
EcomScout

SHADES by Eric Kuster receives an EcomScout Rating of S (60/100), ranking #9,178 out of 757,294 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 331.0K visits per year with estimated revenue of $15.1K - $32.7K/mo. It offers 705 products at an average price of €23.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$15.1K - $32.7K/mo
Est. Traffic/mo
27.6K
Products
705
Top Market
NL (83%)
Top Channel
organic (48%)
Trustpilot
4.7/5 (2,242)

Store Intelligence Summary

Traffic breakdown: organic 48%, paid 25%, direct 15%, referral 3%.

Product pricing: Average price of €23 (range: €3 – €140) — ≈ $25 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $38/mo in paid search ($456/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 2,242 reviews. Excellent reputation — customers rate this store highly.

Top markets: NL (83%), BE (17%).

Best-selling product: Dune Outdoor (€140). Other top sellers include Kleurenwaaier, Color Card - Sunkissed Dune, Sunkissed Dune 100 ml tester.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$14.5M/mo
Total Stores
3,985
Avg Revenue
$4K/mo
Top 10% Threshold
$56K/mo

Competition Breakdown

30%
36%
23%
5%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $14M/month across 3,985 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $56K+/month
  • This store outperforms 94% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 240 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
43.0%
Pages/Visit
3.2
Avg. Time on Site
3m 19s
Avg. Product Price
€23

≈ $25 USD

Range: €3 - €140

Rating Breakdown

Trustpilot100/100
Business Quality76/100
Traffic Growth70/100
Revenue Performance46/100
Marketing Efficiency22/100

Traffic Sources

organic48.4%
paid24.8%
direct15.2%
referral3.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$38

Google Ads estimate

Yearly Ad Budget

$456

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
gliddenEasy3K$0.60$2.7K
neutral shadesEasy44$3.35-

Trustpilot Rating

4.7

2,242 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
82.9%
🇧🇪Belgium
17.1%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

99
$39.99+113%
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

96
$127.99+69%
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

89
$46.68+64%
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

88
$19.79+187%
See all trending Outdoor Gear products

Frequently Asked Questions About SHADES by Eric Kuster

Is SHADES by Eric Kuster a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, SHADES by Eric Kuster is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is SHADES by Eric Kuster safe to buy from? Is it a scam?

SHADES by Eric Kuster has a Trustpilot rating of 4.7/5 based on 2,242 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (60/100).

What is SHADES by Eric Kuster's EcomScout rating and what does it mean?

SHADES by Eric Kuster has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does SHADES by Eric Kuster generate?

SHADES by Eric Kuster receives approximately 331.0K visits per year with estimated monthly revenue of $15.1K - $32.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does SHADES by Eric Kuster use?

We detected 15 Shopify apps on SHADES by Eric Kuster, including Trustpilot, Countdown Timer, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against SHADES by Eric Kuster. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

SHADES by Eric Kuster Shopify store analysis • Outdoor GearSports & Outdoors • Likely Dropshipper • Rating: S

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