Traffic breakdown: Direct 68%, SearchOrganic 19%, Mail 6%, SocialOrganic 5%. High direct traffic suggests strong brand recognition.
Product pricing: Average price of CLP 57,165 (range: CLP 19,000 – CLP 79,900). Positioned in the premium segment.
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Top markets: CL (100%).
Best-selling product: Cárdigan Eter (CLP 62,900). Other top sellers include Cárdigan Crop Fun, Cárdigan Vergel, Chaqueta Denim Éter.
How is the EcomScout Rating calculated? The C+ grade (27/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.