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shop.momofuku.com

shop.momofuku.com
58/100
EcomScout

shop.momofuku.com receives an EcomScout Rating of A+ (58/100), ranking #5,156 out of 138,625 Shopify stores we track. This Groceries Food & Beverage store attracts 1.3M visits per year with estimated revenue of $126.6K - $316.6K/mo. It offers 80 products at an average price of $35.

Store descriptionMomofuku Goods from Chef David Chang sells Momofuku Seasoned Salts, Momofuku Chili Crunch, and Momofuku merchandise. Shop now.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$126.6K - $316.6K/mo
Est. Traffic/mo
107.5K
Products
80
Top Market
US (94%)
Top Channel
Search (40%)
Est. Ad Spend/mo
$16.0K

Store Intelligence Summary

Traffic breakdown: Search 40%, Social 15%, Direct 13%, Referrals 12%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $35. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $16.0K/mo in paid search ($192.1K/yr). Moderate paid strategy supplementing organic growth.

Top markets: US (94%), DE (2%), CA (1%).

Best-selling product: Noodle Sample Pack ($19.00). Other top sellers include Not Spicy Essentials Pack, Chili Crunch Spoon, Balanced Pack.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Groceries Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$8.5M/mo
Total Stores
592
Avg Revenue
$14K/mo
Top 10% Threshold
$170K/mo

Competition Breakdown

33%
33%
8%
16%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Groceries market generates $9M/month across 592 stores
  • 16% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Groceries stores earn $170K+/month
  • This store outperforms 92% of Groceries competitors
  • Low average order value ($0) — consider bundling or upsells
  • 94 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
56.1%
Pages/Visit
2.1
Avg. Time on Site
1m 41s
Avg. Product Price
$35

Range: $0 - $125

Rating Breakdown

Business Quality76/100
Revenue Performance71/100
Marketing Efficiency65/100
Traffic Growth60/100

Traffic Sources

Search40.1%
Social15.0%
Direct13.1%
Referrals11.9%
Mail11.5%
Paid Referrals6.1%

Marketing & Ad Spend

Monthly Ad Spend

$16K

Google Ads estimate

Yearly Ad Budget

$192K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
noodlesEasy92K$3.22$5.0K
momofukuEasy40K--
ramen noodlesEasy32K$0.15$19
instant noodles7K$0.31$24
yutakaEasy2K$0.35$10

Top Countries

🇺🇸United States
93.5%
🇩🇪Germany
1.7%
🇨🇦Canada
1.2%
🇦🇺Australia
1.0%
🇬🇧United Kingdom
0.7%

Analysis

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

momofukumomofuku soy and scallion noodlesmomofuku noodlesmomofuku goodsmomofuku chili crunch

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Sales Channels

ShopBuy Button channel

Payment

Shopify Payments

Advertising

Pinterest PixelSnapchat PixelTwitter Ads

Analytics

Microsoft ClarityGoogle AnalyticsGoogle Tag Manager

Trending Groceries Products

Products gaining popularity in Groceries right now, based on Amazon & Google Trends data.

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry

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$29.99+25%
bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 4 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits Sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

71
$39.99+85%
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal

Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Lost Signal

68
$29.99+25%
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

67
$39.03+38%
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Frequently Asked Questions About shop.momofuku.com

Is shop.momofuku.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, shop.momofuku.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is shop.momofuku.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for shop.momofuku.com. However, our EcomScout rating is A+ (58/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is shop.momofuku.com's EcomScout rating and what does it mean?

shop.momofuku.com has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does shop.momofuku.com generate?

shop.momofuku.com receives approximately 1.3M visits per year with estimated monthly revenue of $126.6K - $316.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does shop.momofuku.com use?

We detected 6 Shopify apps on shop.momofuku.com, including Advanced Predictive Search, Klaviyo Reviews, Smartviewer: Quick View and more. The store uses the "#ffffff" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Groceries store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against shop.momofuku.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Groceries store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

shop.momofuku.com Shopify store analysis • GroceriesFood & Beverage • Likely Dropshipper • Rating: A+

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