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skinroller.co

skinroller.co
53/100
EcomScout

skinroller.co receives an EcomScout Rating of A (53/100), ranking #14,871 out of 481,758 Shopify stores we track. This Skin Care Beauty & Personal Care store attracts 175.7K visits per year with estimated revenue of $7.3K - $14.2K/mo. It offers 227 products at an average price of $267.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.3K - $14.2K/mo
Est. Traffic/mo
14.6K
Products
227
Top Market
SE (82%)
Top Channel
N/A
Est. Ad Spend/mo
$1

Store Intelligence Summary

Product pricing: Average price of $267 (range: $29 – $599). Positioned in the premium segment.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: SE (82%), DE (14%), GB (4%).

Best-selling product: Skinroller PRO - Dermaroller ($299). Other top sellers include Brilliant Purifying Pink Clay Mask - Ansiktsmask, 10% Vitamin C Serum + Hyaluronsyra - Serum för lyster, Clean Dermaroller Rengöring - Rengöring för dermaroller.

How is the EcomScout Rating calculated? The A grade (53/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skin Care Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.4M/mo
Total Stores
411
Avg Revenue
$3K/mo
Top 10% Threshold
$37K/mo

Competition Breakdown

27%
46%
20%
4%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skin Care market generates $1M/month across 411 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 73% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skin Care stores earn $37K+/month
  • This store outperforms 91% of Skin Care competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
72.4%
Pages/Visit
1.3
Avg. Time on Site
7s
Avg. Product Price
$267

Range: $29 - $599

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Top Countries

🇸🇪Sweden
81.5%
🇩🇪Germany
14.2%
🇬🇧United Kingdom
4.3%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Frequently Asked Questions About skinroller.co

Is skinroller.co a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, skinroller.co is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is skinroller.co safe to buy from? Is it a scam?

We don't have Trustpilot review data for skinroller.co. However, our EcomScout rating is A (53/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is skinroller.co's EcomScout rating and what does it mean?

skinroller.co has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does skinroller.co generate?

skinroller.co receives approximately 175.7K visits per year with estimated monthly revenue of $7.3K - $14.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does skinroller.co use?

We detected 3 Shopify apps on skinroller.co, including Klaviyo: Email Marketing & SMS, Pre-Order, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skin Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against skinroller.co. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skin Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

skinroller.co Shopify store analysis • Skin CareBeauty & Personal Care • Unlikely Dropshipper • Rating: A

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