Back to Stores
Snowgum homepage screenshot
65/100
EcomScout

Snowgum receives an EcomScout Rating of S (65/100), ranking #3,877 out of 481,734 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 718.4K visits per year with estimated revenue of $46.7K - $101.2K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$46.7K - $101.2K/mo
Est. Traffic/mo
59.9K
Products
N/A
Top Market
AU (100%)
Top Channel
direct (26%)
Trustpilot
4.9/5 (682)

Store Intelligence Summary

Traffic breakdown: direct 26%, referral 6%.

Ad spend: Estimated $16/mo in paid search ($192/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.9/5 based on 682 reviews. Excellent reputation — customers rate this store highly.

Top markets: AU (100%).

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.0M/mo
Total Stores
1,642
Avg Revenue
$6K/mo
Top 10% Threshold
$78K/mo

Competition Breakdown

21%
40%
24%
7%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $9M/month across 1,642 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $78K+/month
  • This store outperforms 93% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 131 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
41.4%
Pages/Visit
8.0
Avg. Time on Site
2m 35s

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance56/100
Marketing Efficiency22/100

Traffic Sources

direct25.7%
referral5.6%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$16

Google Ads estimate

Yearly Ad Budget

$192

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
merino wool womens clothing sale110--
fleece pants for cold weatherEasy12--
jacket australiaEasy6--

Trustpilot Rating

4.9

682 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (4)

Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

99
$39.99+113%
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

96
$127.99+69%
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

89
$46.68+64%
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

88
$19.79+187%
See all trending Outdoor Gear products

Frequently Asked Questions About Snowgum

Is Snowgum a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Snowgum is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Snowgum safe to buy from? Is it a scam?

Snowgum has a Trustpilot rating of 4.9/5 based on 682 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (65/100).

What is Snowgum's EcomScout rating and what does it mean?

Snowgum has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Snowgum generate?

Snowgum receives approximately 718.4K visits per year with estimated monthly revenue of $46.7K - $101.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Snowgum use?

We detected 4 Shopify apps on Snowgum, including Shop, Pre-Order, Buy Button channel and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Snowgum. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Snowgum Shopify store analysis • Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: S

Last updated: