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Sparkle Lighting

sparkle.lighting
55/100
EcomScout

Sparkle Lighting receives an EcomScout Rating of A+ (55/100), ranking #21,360 out of 1,032,050 Shopify stores we track. This Lighting Home & Garden store attracts 251.4K visits per year with estimated revenue of $12.1K - $26.7K/mo. It offers 183 products at an average price of £35.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$12.1K - $26.7K/mo
Est. Traffic/mo
20.9K
Products
183
Top Market
GB (42%)
Top Channel
organic (69%)
Trustpilot
4.8/5 (289)

Store Intelligence Summary

Traffic breakdown: organic 69%, paid 14%, direct 12%, social 2%.

Product pricing: Average price of £35 (range: £23 – £50) — ≈ $45 USD. Mid-range pricing strategy.

Ad spend: Estimated $27/mo in paid search ($324/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.8/5 based on 289 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (42%), US (39%), CA (9%).

Best-selling product: Copper Cluster Wire Fairy Lights (£22.95). Other top sellers include Cordless Tan Ribbed Glass Lamps, Confetti Fairy Lights, Starburst Copper Fairy Lights.

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Lighting Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$5.1M/mo
Total Stores
1,212
Avg Revenue
$4K/mo
Top 10% Threshold
$50K/mo

Competition Breakdown

25%
40%
25%
5%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Lighting market generates $5M/month across 1,212 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Lighting stores earn $50K+/month
  • This store outperforms 92% of Lighting competitors
  • Low average order value ($0) — consider bundling or upsells
  • 63 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
47.9%
Pages/Visit
1.7
Avg. Time on Site
12s
Avg. Product Price
£35

≈ $45 USD

Range: £23 - £50

Rating Breakdown

Trustpilot90/100
Business Quality76/100
Traffic Growth70/100
Marketing Efficiency43/100
Revenue Performance31/100

Traffic Sources

organic69.4%
paid13.6%
direct12.3%
social2.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$27

Google Ads estimate

Yearly Ad Budget

$324

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
plug in fairy lightsEasy480--

Trustpilot Rating

4.8

289 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
41.8%
🇺🇸United States
38.7%
🇨🇦Canada
8.9%
🇮🇩Indonesia
6.6%
🇳🇱Netherlands
2.8%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

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IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

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ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

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Frequently Asked Questions About Sparkle Lighting

Is Sparkle Lighting a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Sparkle Lighting is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Sparkle Lighting safe to buy from? Is it a scam?

Sparkle Lighting has a Trustpilot rating of 4.8/5 based on 289 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (55/100).

What is Sparkle Lighting's EcomScout rating and what does it mean?

Sparkle Lighting has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Sparkle Lighting generate?

Sparkle Lighting receives approximately 251.4K visits per year with estimated monthly revenue of $12.1K - $26.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Sparkle Lighting use?

We detected 15 Shopify apps on Sparkle Lighting, including Klaviyo: Email Marketing & SMS, Gorgias, Privy and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Lighting store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Sparkle Lighting. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lighting store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Sparkle Lighting Shopify store analysis • LightingHome & Garden • Likely Dropshipper • Rating: A+

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