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Sportsfuel Supplements

sportsfuel.co.nz
75/100
EcomScout

Sportsfuel Supplements receives an EcomScout Rating of S (75/100), ranking #798 out of 869,415 Shopify stores we track. This Supplements Health & Wellness store attracts 3.3M visits per year with estimated revenue of $218.4K - $436.7K/mo. It offers 2.5K+ products at an average price of NZ$45.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$218.4K - $436.7K/mo
Est. Traffic/mo
275.9K
Products
2.5K+
Top Market
NZ (91%)
Top Channel
organic (37%)
Trustpilot
4.0/5 (11)

Store Intelligence Summary

Traffic breakdown: organic 37%, direct 27%, paid 20%, social 4%.

Product pricing: Average price of NZ$45 (range: NZ$45 – NZ$45) — ≈ $27 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $249/mo in paid search ($3.0K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.0/5 based on 11 reviews. Good standing with customers.

Top markets: NZ (91%), AU (2%), US (1%).

Best-selling product: Clean Nutrition Super Greens (NZ$44.95).

How is the EcomScout Rating calculated? The S grade (75/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$10.5M/mo
Total Stores
3,855
Avg Revenue
$3K/mo
Top 10% Threshold
$40K/mo

Competition Breakdown

32%
41%
18%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $11M/month across 3,855 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 73% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Supplements stores earn $40K+/month
  • This store outperforms 93% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 190 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
33.0%
Pages/Visit
4.1
Avg. Time on Site
1m 21s
Avg. Product Price
NZ$45

≈ $27 USD

Range: NZ$45 - NZ$45

Rating Breakdown

Traffic Growth95/100
Business Quality80/100
Revenue Performance76/100
Trustpilot70/100
Marketing Efficiency36/100

Traffic Sources

organic36.5%
direct27.1%
paid20.2%
social4.0%
referral3.2%

Marketing & Ad Spend

Monthly Ad Spend

$249

Google Ads estimate

Yearly Ad Budget

$3K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
hydroxycutEasy15K$0.34$2
best testosterone supplements900--
sprint fitEasy40--
supplements nzEasy28$0.79$3

Trustpilot Rating

4.0

11 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇿New Zealand
91.5%
🇦🇺Australia
1.7%
🇺🇸United States
1.5%
🇮🇩Indonesia
1.3%
🇬🇧United Kingdom
1.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Sportsfuel Supplements

Is Sportsfuel Supplements a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Sportsfuel Supplements is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Sportsfuel Supplements safe to buy from? Is it a scam?

Sportsfuel Supplements has a Trustpilot rating of 4.0/5 based on 11 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (75/100).

What is Sportsfuel Supplements's EcomScout rating and what does it mean?

Sportsfuel Supplements has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Sportsfuel Supplements generate?

Sportsfuel Supplements receives approximately 3.3M visits per year with estimated monthly revenue of $218.4K - $436.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Sportsfuel Supplements use?

We detected 9 Shopify apps on Sportsfuel Supplements, including Shop, Gorgias, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Sportsfuel Supplements. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Sportsfuel Supplements Shopify store analysis • SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: S

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