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supertoysandhobbies.com.au

supertoysandhobbies.com.au
32/100
EcomScout

supertoysandhobbies.com.au receives an EcomScout Rating of B (32/100), ranking #32,713 out of 139,079 Shopify stores we track. This Pet Supplies Niche store attracts 93.8K visits per year with estimated revenue of $11.8K - $27.5K/mo. It offers 2.5K+ products at an average price of $129.

Store descriptionSuper Toys and Hobbies is the home of the Best Toys & Hobbies come from. Located in Fyshwick & Belconnen we are a Toy & Hobby Specialist. Supported by Super Toys & Hobbies Fyshwick and Belconnen stores. Our range offered is well known all across Australia. Our Multiple Award-winning LEGO Shop is Amazing.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$11.8K - $27.5K/mo
Est. Traffic/mo
7.8K
Products
2.5K+
Top Market
AU (100%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $129 (range: $10 – $1300). Positioned in the premium segment.

Top markets: AU (100%).

Best-selling product: LEGO BOTANICALS BONSAI TREE 10281 AGE: 18+ ($99.99). Other top sellers include Orbit Tennis Original, Furby - Purple, Revell Contacta Professional (25g).

How is the EcomScout Rating calculated? The B grade (32/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$10.3M/mo
Total Stores
1,264
Avg Revenue
$8K/mo
Top 10% Threshold
$125K/mo

Competition Breakdown

17%
37%
27%
8%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $10M/month across 1,264 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $125K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 151 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
69.8%
Pages/Visit
1.4
Avg. Time on Site
26s
Avg. Product Price
$129

Range: $10 - $1300

Rating Breakdown

Business Quality90/100
Revenue Performance35/100
Traffic Growth35/100
Marketing Efficiency7/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

transformers studio series jazzharry potter dolls luna lovegood australiamr. beast lab swarmsharry potter dolls australia lunafyshwick model shop

Tech Stack & Apps

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify Payments

Advertising

Microsoft Advertising

Email Marketing

Mailchimp

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Multipet Lamb Chop Dog Plush Toy - Squeaky Toy for Small & Medium Dogs - Extra Soft Plush - Stuffed Animal for Cuddling & Playing (10", Cream, 5 Squeakers)

Multipet Lamb Chop Dog Plush Toy - Squeaky Toy for Small & Medium Dogs - Extra Soft Plush - Stuffed Animal for Cuddling & Playing (10", Cream, 5 Squeakers)

77
$5.98+4%
KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

76
$19.79-4%
Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

62
$6.64-30%
Meow Mix Original Choice Dry Cat Food, 6.3 Pound Bag

Meow Mix Original Choice Dry Cat Food, 6.3 Pound Bag

62
$8.99-6%
See all trending Pet Supplies products

Frequently Asked Questions About supertoysandhobbies.com.au

Is supertoysandhobbies.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, supertoysandhobbies.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is supertoysandhobbies.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for supertoysandhobbies.com.au. However, our EcomScout rating is B (32/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is supertoysandhobbies.com.au's EcomScout rating and what does it mean?

supertoysandhobbies.com.au has an EcomScout rating of B (32/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does supertoysandhobbies.com.au generate?

supertoysandhobbies.com.au receives approximately 93.8K visits per year with estimated monthly revenue of $11.8K - $27.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does supertoysandhobbies.com.au use?

App detection data for supertoysandhobbies.com.au is being updated. The store uses the "Copy of Current Versions" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against supertoysandhobbies.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

supertoysandhobbies.com.au Shopify store analysis • Pet SuppliesNiche • Unlikely Dropshipper • Rating: B

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