Traffic breakdown: organic 47%, direct 25%, social 9%, referral 6%.
Product pricing: Average price of PKR 5,960 (range: PKR 1,999 – PKR 19,900). Positioned in the premium segment.
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Top markets: PK (100%).
Best-selling product: Cotton Boxer Underwear 5-Pack | Random Colors (PKR 4,999). Other top sellers include 3-Pack Classic Bucket Hats – Black, Khaki & White | Breathable Cotton Hats, Black Bucket Hat | Street Wear, Khaki Bucket Hat | Brown Hat.
How is the EcomScout Rating calculated? The B grade (35/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score.
Learn more about our methodology.