Back to Stores
Thats me organic homepage screenshot

Thats me organic

thatsme.organic
54/100
EcomScout

Thats me organic receives an EcomScout Rating of A (54/100), ranking #8,951 out of 200,211 Shopify stores we track. This Makeup Beauty & Personal Care store attracts 992.9K visits per year with estimated revenue of $38.2K - $89.2K/mo. It offers 205 products at an average price of $32.

Store descriptionNaturkosmetik und Pflanzenhaarfarben direkt vom Naturfrisör. Eigene Entwicklung und Verpackung. Familiengeführtes Unternehmen.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$38.2K - $89.2K/mo
Est. Traffic/mo
82.7K
Products
205
Top Market
DE (84%)
Top Channel
Direct (39%)
Trustpilot
4.1/5 (46)

Store Intelligence Summary

Traffic breakdown: Direct 39%, Search 28%, Referrals 28%, Paid Referrals 3%. High direct traffic suggests strong brand recognition.

Product pricing: Average price of $32. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $5/mo in paid search ($60/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.1/5 based on 46 reviews. Good standing with customers.

Top markets: DE (84%), CH (7%), AT (7%).

Best-selling product: Luxury Bio Lipgloss ohne Titandioxid | 3 Nuancen ($18.99). Other top sellers include Luxury 3-in-1 Bio Lippenstift ohne Titandioxid | 4 Nuancen, Luxury Naturkosmetik Lidschatten ohne Titandioxid | 4 Nuancen, Luxury Silky Cover Cream ohne Titandioxid | 2 Nuancen.

How is the EcomScout Rating calculated? The A grade (54/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Makeup Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.8M/mo
Total Stores
1,478
Avg Revenue
$1K/mo
Top 10% Threshold
$6K/mo

Competition Breakdown

43%
49%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Makeup market generates $2M/month across 1,478 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 92% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Makeup stores earn $6K+/month
  • This store outperforms 81% of Makeup competitors
  • High average order value ($183) suggests premium positioning works well
Analyzing...
Bounce Rate
51.8%
Pages/Visit
4.2
Avg. Time on Site
4m 54s
Avg. Product Price
$32

Range: $0 - $169

Rating Breakdown

Business Quality76/100
Trustpilot70/100
Revenue Performance54/100
Traffic Growth50/100
Marketing Efficiency22/100

Traffic Sources

Direct38.6%
Search27.7%
Referrals27.6%
Paid Referrals3.0%
Social2.3%
Mail0.1%

Marketing & Ad Spend

Monthly Ad Spend

$5

Google Ads estimate

Yearly Ad Budget

$60

Projected annually

Trustpilot Rating

4.1

46 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
83.8%
🇨🇭Switzerland
6.9%
🇦🇹Austria
6.7%
🇺🇸United States
1.6%
🇬🇧United Kingdom
1.0%

Analysis

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

hydroxylapatit zahnpastathats me organichaarfarbe brauntönezahnliebe zahn cremepure aloe vera haarspray

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Analytics

Google AnalyticsGoogle Tag ManagerHotjar

Video

YouTube

Pre-Order

Pre-Order

Reviews

Reviews.ioLoox Photo Reviews

Advertising

Google AdsPinterest Pixel

Trending Makeup Products

Products gaining popularity in Makeup right now, based on Amazon & Google Trends data.

URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror

URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror

100
$35.00+313%
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

94
$10.00+98%
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger

Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger

93
$20.00+98%
L'Oreal Paris True Match Super-Blendable Foundation, Medium Coverage Liquid Foundation Makeup, N3, Light Medium, 1 Fl Oz

L'Oreal Paris True Match Super-Blendable Foundation, Medium Coverage Liquid Foundation Makeup, N3, Light Medium, 1 Fl Oz

88
$9.97+235%
See all trending Makeup products

Frequently Asked Questions About Thats me organic

Is Thats me organic a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Thats me organic is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Thats me organic safe to buy from? Is it a scam?

Thats me organic has a Trustpilot rating of 4.1/5 based on 46 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (54/100).

What is Thats me organic's EcomScout rating and what does it mean?

Thats me organic has an EcomScout rating of A (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Thats me organic generate?

Thats me organic receives approximately 992.9K visits per year with estimated monthly revenue of $38.2K - $89.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Thats me organic use?

We detected 5 Shopify apps on Thats me organic, including Embed Any Social Media w/ Link, Good Logo Lists, Advanced Predictive Search and more. The store uses the "thatsme-organic-prestige/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Makeup store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Thats me organic. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Thats me organic Shopify store analysis • MakeupBeauty & Personal Care • Likely Dropshipper • Rating: A

Last updated: