The Body Shop
thebodyshop.deThe Body Shop receives an EcomScout Rating of A+ (57/100), ranking #15,449 out of 940,340 Shopify stores we track. This Skincare and Haircare Beauty & Personal Care store attracts 334.4K visits per year with estimated revenue of $18.3K - $35.5K/mo. It offers 242 products at an average price of €21.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 37%, direct 33%, paid 18%, social 1%.
Product pricing: Average price of €21 (range: €5 – €46) — ≈ $23 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $5/mo in paid search ($60/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.9/5 based on 149 reviews. Good standing with customers.
Top markets: DE (91%), AT (8%), GB (0%).
Best-selling product: Ginger Anti-Dandruff Trio (€35.80). Other top sellers include Mango Body Care Collection, Vitamin E Hydrating Skincare Routine, Dewberry Essentials Collection.
Skincare and Haircare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare and Haircare market generates $1M/month across 378 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •75% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare and Haircare stores earn $33K+/month
- •This store outperforms 91% of Skincare and Haircare competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Skincare and Haircare
Best Selling Products
#1Ginger Anti-Dandruff Trio
€35.80≈ $39
#2Mango Body Care Collection
€32.40≈ $35
#3Vitamin E Hydrating Skincare Routine
€46.20≈ $50
#4Dewberry Essentials Collection
€44.30≈ $48
#5The Body Shop Gift Voucher
€10≈ $11
#6Ginger Anti-Dandruff Shampoo
€6.30≈ $6.87
#7Hemp Hand Protector
€9.20≈ $10
#8Shea Hand Balm
€8.20≈ $8.94
#9White Musk® Eau de Toilette
€13.70≈ $15
#10Satsuma Shower Gel
€5.30≈ $5.78
≈ $23 USD
Range: €5 - €46
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$5
Google Ads estimate
Yearly Ad Budget
$60
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| bodyshop babesEasy | 28 | - | - |
| body shop drops of youth concentrateEasy | 28 | - | - |
Trustpilot Rating
149 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →
PageFly Landing Page Builder
Mailchimp
EmbedSimilar Stores
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Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About The Body Shop
Is The Body Shop a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, The Body Shop is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is The Body Shop safe to buy from? Is it a scam?
The Body Shop has a Trustpilot rating of 3.9/5 based on 149 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (57/100).
What is The Body Shop's EcomScout rating and what does it mean?
The Body Shop has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does The Body Shop generate?
The Body Shop receives approximately 334.4K visits per year with estimated monthly revenue of $18.3K - $35.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does The Body Shop use?
We detected 9 Shopify apps on The Body Shop, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare and Haircare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against The Body Shop. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare and Haircare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.